Uber announced via TechCrunch that its app users will soon be presented with an Uber Offers option that will give users a rebate of $5 to $20 off their next ride if they make purchases via their Visa card on file with Uber at a local Shake Shack, Dunkin’ Donuts, or Whole Foods brick-and-mortar locations. They simply have to accept the offer in the app and then buy something at the retail location of the deal being offered within a few days.
In an earlier test Uber Offers were promoted with interstitial screens when users opened the app in selected cities including Boston, New York, Dallas, Miami and San Francisco. Apparently merchants saw good returns with this new form of app advertising.
Read the full story on this at TechCrunch.