During the Olympic games, there’s a good chance that somewhere, on some channel, there’s some coverage nearly all day long. The Olympic games are also a popular global event with a lot of built-in drama. Couple all of that with the fact that Americans have turned to social media for their Olympic news (thanks to NBC’s delay), and you can see why Olympic-themed tweets have dominated Twitter for the past two weeks.
Social integration platform Mass Relevance decided to look at the Twitter activity from the first 10 days of the games – and whoa are the game popular in the world of 140 characters.
In the first ten days, over 28.4 million tweets went out that were somehow related to the Olympics. That’s an average of nearly 2,000 a minute.
It’s no surprise that swimming legend Michael Phelps was the most talked-about athlete in the games – but he was followed closely by Lebron James. U.K. Diver Tom Daley, fatest man on Earth Usain Bolt, and U.S.A. baller Kevin Durant rounded out the top 5.
Swimming was the most-talked about sport on Twitter. Of course, swimming was only showcased for those first days. Gymnastics still had events to go on August 7th and 8th, a time period that this doesn’t take into account.
Check out the full infographic below:
