Facebook’s good, but not that good according to ByteLevel.com’s recent findings. Google passed the social networking giant this year to take the top spot as best global website of 2012. The “Web Globalization Report Card” as the report refers to it, is a report done annually to point out the top global websites of the year.
According to ByteLevel, the “report card” analyzes each website based on the following criteria: Global reach, global navigation, global/mobile architecture and localization/sociality. Apparently Google fit those criteria just a little bit better than Facebook.
When asked “what is the value of comparing companies across different industries”, they say:
By keeping a broad focus on all major industries, we are able to point executives to those companies and industries that are doing the best job of presenting themselves to the world. Every company included does have peers by which it can be evaluated. In the end, our goal is to provide a truly global perspective on which companies and industries are the most active and successful in web globalization. Only through casting a wide net do we achieve this goal.
Some other companies involved in the report include: Adidas, Amazon, Disney, BMW, Sony, Starbucks, Pepsi, Visa and several more as well.
Some notable rankings include: Nikon in 13th place, Microsoft takes 19th place and Yahoo! comes in 24th.