Fake Yelp Reviews Also Being Done AI Bots
Savvy netizens have learned to be a bit distrustful of online reviews. For one thing, fake reviews glowingly recommending a service or a product can be easily bought. On the other hand, there are those reviews that seem genuine enough but ultimately reflect the particular biases of the reviewer.

Date: 2017-09-05

Taking Paypal Website Payments Through Chat
With the new Skype Send Money feature in place, the “I’m on the phone” excuse for not paying someone quickly becomes obsolete. The popular online messaging app just entered into a partnership with PayPal making it possible for people to send money to each other even in the middle of a chat.

Date: 2017-08-08

Tips to Build the Ideal Chatbot for Your Website
Chatbots are becoming more sophisticated and are changing the way people communicate on the internet. Although relatively new, chatbots hold a lot of promise and are bound to change the way business owners conduct online marketing.

Date: 2017-07-06

‘Personal’ Tab Added to Google User Search
Google has rolled out a new feature in their search engine portal, allowing users to track their own online footprints.

Date: 2017-06-03

‘Personal’ Tab Added to Google User Search
Google has rolled out a new feature in their search engine portal, allowing users to track their own online footprints.

Date: 2017-06-03

Website Performance Can Come Down to Milliseconds
It goes without saying that website performance is crucial to online retailers for maintaining customer engagement and completing online transactions. Any delays of content delivery or slow load times will certainly impact online revenue. But as Akamia’s recent State of Online Retail Performance report shows, seconds…even milliseconds, matter.

Date: 2017-05-03

Good Website Video Content Can Influence Sales
As the eCommerce industry has matured in sales and reach, it has realized it still has obstacles….namely engaging and persuading real people. To take this on, successful brands have embraced digital content to add a pop to their product presentation. But as recent survey from Episerver found, 98% of shoppers have been deterred from completing a purchase because of incomplete content.

Date: 2017-04-03

Site Search Being Dropped by Google
Google Site Search is being discontinued according to multiple reports. Google emailed its Site Search customers saying that starting April 1, 2017, new purchased and renewals of GSS will not be available. The product will completely shut down on April 1, 2018.

Date: 2017-03-06

Your Website Needs a Crawl Budget and Google Shows You How
If you’ve never heard of a “crawl budget” you’re not alone. It’s actually something that most publishers don’t have to worry about, as long as your pages tend to be crawled by Googlebot the same day that they’re published. Also, if you have a small site with fewer than a few thousand URLs, it is probably already being crawled in a timely fashion.

Date: 2017-02-06