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Tag: yahoo meme

  • Yahoo Meme Going Offline on May 25th

    Yahoo Meme Going Offline on May 25th

    Yahoo Inc. has announced today that it will take Yahoo Meme offline on May 25th, due do a lack of familiarity and user adoption.

    Yahoo Meme, a Twitter-like service, was launched in 2009 in a Portuguese-language version, and its English-language version followed later in the year. Meme never took off, likely due to its similarity to the already-established Facebook and Twitter. In today’s announcement, Yahoo states that it wants to focus on “content and tools that matter most to people – our core strengths and new innovations.”

    Meme will stop accepting new users, posts, comments, etc. on April 25th. From this point, subscribers can access their accounts until May 25th, the day the site will be shut down, and all URLs will become unreachable. Users can also render their posts into a downloadable file, until the site is taken offline.

    Yahoo had announced that it was pulling the plug on the Meme app for iOS in January.

  • Yahoo Buys Me.me Domain Name For Social Brand

    Yahoo’s acquired a new domain name, and while we don’t expect that Facebook and Twitter are quaking in fear, there’s reason to believe it’ll play a significant role in Yahoo’s "social" future.  The Me.me domain name will, naturally enough, tie in to Yahoo’s microblogging site, Meme.

    Meme has been described as a Twitter clone with random references to dogs instead of birds.  Otherwise, it’s attracted very little attention at all.

    Yahoo Meme

    Antonio Silveira, a director of product development and engineering at Yahoo, indicated that he’d like that to change, though.  In a press release announcing the new acquisition, Silveira described the Me.me domain name as "an essential component of our online branding strategy."

    Jeremiah Johnston, the COO of Sedo (which helped Yahoo purchase the domain name), also stated, "We are delighted to extend our relationship with one of the Internet’s most recognized brands, and help Yahoo! determine the best domain name strategy to fully engage its social networking audience."

    It could be that Yahoo’s new ad campaign will promote Meme, then, or that Yahoo has plans to focus on the property once its arrangement with Microsoft is worked out.  Or it could just be that the press release blew the importance of this move out of proportion.  We’ll see what happens.  Hat tip goes to Joseph Tartakoff.