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Tag: vimeo on demand

  • With ‘Hundreds’ of Paid Videos Uploaded, Vimeo Launches New On Demand Homepage

    Last month, Vimeo launched a full video on demand service that lets Vimeo PRO creators sell their work on the site. It’s pay-to-view, with much freedom (and profits) given to the creators. Creators get to set the price for their work, and they take 90% of the profit.

    Today, just over a month later, Vimeo is announcing that creators have uploaded hundreds of paid videos, and viewers have made “thousands” of purchases. Not too specific, but it looks like there’s at least some significant buzz over Vimeo’s newest project. With their VOD service off and running, Vimeo is now looking to make all the content easier to discover.

    To that end, Vimeo has launched a redesigned On Demand homepage.

    “Introducing: the new Vimeo On Demand home page, which puts the focus on the creative films and series distributed using the new platform. Looking for something to watch tonight? Boom. Check out “Vimeo Selects” for titles we find interesting, or browse the entire On Demand catalog by genre. You can even keep track of all your On Demand purchases in “My On Demand,” right on this page. Because it’s hard to remember them all when you’ve bought hundreds of them, right? RIGHT!?” says Vimeo’s Blake Whitman.

    The dive in paid videos began back in September of last year, when Vimeo introduced their Creator Services platform. The first service unveiled was the “tip jar,” which allowed viewers to leave tips for video creators. Vimeo promises that there are more improvements left to be made to their new VOD platform.

    Have you paid to stream anything using Vimeo yet?

  • Vimeo On Demand Lets Creators Make Pay-to-View Videos with a 90/10 Split

    Back in September, Vimeo launched their new Creator Services suite, which they billed as a set of “simple, powerful tools to help creators make more money for doing what they do best.” The first part of that was the “tip jar,” which allowed video creators to set up donations on their video pages. At the time, Vimeo teased that paid videos were on the horizon.

    A couple of months later in November, Vimeo took a baby step toward that with a pay-to-view service complete with six movies released to their Vimeo Movies site.

    Today, Vimeo is launching the full video on demand service that will let video makers sell their work on the site. It’s pay-to-view, put squarely in the hands of the creators.

    “We’re creators ourselves, and we know how hard it can be to get your work out there and connect with an audience. Since we founded Vimeo in 2004, we’ve been dreaming of a world where more and more creators can support themselves with their work alone. Today we’re proud to be taking a big step in that direction, and there are many more exciting steps to come,” says Vimeo.

    Vimeo On Demand features customizable viewing options that let creators decide exactly how much to charge for their video, the viewing period (how long it can be viewed after purchase), and even where it can be viewed (regional limiting). Creators can also customize their Vimeo On Demand pages and sell the films on their own sites, using Vimeo’s framework.

    And the split is a flat 90/10. Creators keep 90% of the revenue generated by the views of their videos. Which, to a lot of artists, is a more than fair split.

    To get started with Vimeo’s new pay-to-view service, you must be a Vimeo PRO member.