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Tag: torture tests

  • iPad Mini, Kindle Fire HD, and Nexus 7 Smoothies, Anyone?

    We’re not sure how BlendTec’s viral ad campaign is affecting sales of their products, but we do know it’s a damn good viral ad campaign. Whenever a new device is released – new iPhone, new tablet, new Kindle, etc. – people wonder when BlendTec will torture it. Their “Will it Blend” videos get hundreds of thousands, occasionally millions of views on YouTube.

    And the formula is simple. Take new, shiny, expensive gadgets and destroy them beyond all recognition with whirling metal blades. If that isn’t a winning strategy for views, I don’t know what is.

    The last time we checked in on the “will it blend” campaign they were testing the new iPhone 5 against the Galaxy S III. In that trial, the iPhone 5 blended a bit faster than the Galaxy S III, but they both wound up as goop and dust by the end.

    Today, we get an all-tablet episode. Check out the iPad mini, the Kindle Fire HD, and the Nexus 7 get demolished:

  • Watch the iPhone 5 & the Galaxy S III Blended to a Fine Powder

    Watch the iPhone 5 & the Galaxy S III Blended to a Fine Powder

    You wanted it, and here it is. Blender company Blendtec has been torturing things for a while now through a YouTube video series called “Will it Blend?” Their speciality happens to be throwing tech devices into blenders – because why not? And today, they finally got around to posting a video that showcases the blendability of the iPhone 5 and the Samsung Galaxy S3.

    Without further ado, here’s the carnage:

    If you liked the slow-motion blending, you can check out the full slowed-down clip below:

    Although the iPhone 5 seemed to blend a bit faster than the Galaxy S3, both ended up as black heaps of smartphone dust by the end. I’m not really sure what that should tell you about either device.

    All that smartphone torture…leaves me hungry for more. If you feel the need for more iPhone 5 pain, you can watch it dropped, shot with a sniper rifle, and tortured by an Android fan.

    [h/t TechCrunch]