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Tag: search trends

  • Yahoo Releases Top Searches Of 2014

    Yahoo Releases Top Searches Of 2014

    Yahoo released its Year In Review, looking at the top stories and trends of the year based on the daily search habits of users. Here’s what the top ten looks like:

    Here’s a look at the top “obsessions” of the year according to Yahoo:

    The top-searched technology consumer goods were:

    1. Apple iPhone 6
    2. Samsung Galaxy s5
    3. Samsung Galaxy Note 4
    4. GoPro
    5. Apple iPad Mini
    6. Microsoft XBOX One
    7. Amazon Kindle
    8. Sony Playstation 4
    9. Apple iPad Air
    10. Microsoft Surface Pro 3

    Top-Searched News Stories on Yahoo in 2014:

    1. Ebola epidemic
    2. Death of Robin Williams
    3. Elections 2014
    4. Leaked photos 2014
    5. Malaysia Airlines tragedies
    6. Michael Brown shooting in Ferguson, Mo.
    7. Jodi Arias sentencing
    8. ISIS
    9. Ray Rice domestic violence
    10. Obamacare

    Top-Searched Sports Moments on Yahoo in 2014:

    1. World Cup: Home team favorite Brazil falls to Germany in the semi-finals
    2. World Series: Giants win their third title in five years with Madison Bumgarner
    3. Super Bowl: Seahawks strong defense triumphs over Peyton Manning and the Broncos in stunning fashion
    4. Sochi Winter Olympics
    5. NFL rocked by domestic violence issues: Ray Rice, Adrian Peterson
    6. Oscar Pistorius trial
    7. Tony Stewart car accident fatality
    8. LeBron James returns to Cleveland
    9. Donald Sterling: Racism scandal forces Sterling to sell his NBA team
    10. Derek Jeter retires from baseball as a New York Yankee

    Top-Searched Lyrics on Yahoo in 2014

    1. “Let It Go” from “Frozen”
    2. “All of Me” by John Legend
    3. “Problem” by Ariana Grande
    4. “Say Something” by A Great Big World
    5. “Stay With Me” by Sam Smith
    6. “Counting Stars” by OneRepublic
    7. “Drunk in Love” by Beyonce
    8. “Fancy” by Iggy Azalea
    9. “Black Widow” by Iggy Azalea
    10. “Hallelujah” by Leonard Cohen

    Yahoo has a video of Katie Couric talking about the year in review here.

    Earlier this week, Bing revealed its top searches for the year. Take a look at those here.

    Image via Yahoo

  • Bing Reveals Top Searches Of 2014

    Bing Reveals Top Searches Of 2014

    Bing has released its top searches of 2014.

    “Each year, billions of searches on Bing.com reveal the people, moments and events that captivate people’s attention,” a Bing spokesperson tells WebProNews in an email. “From celebrities, to sports controversies, to top apps and vacation spots, Bing’s top searches reveal a unique, behind the scenes look at the people, moments and events that shaped 2014.”

    Kim Kardashian became the most searched person this year, taking the place of Beyoncé.

    “From her buzzworthy Vogue cover, and extravagant wedding to her photos that ‘broke’ the Internet, Kim and her famous family held our attention throughout the year,” the spokesperson said.

    Here are some noteworthy top ten lists from Bing’s findings:

    Most searched person:

    1. Kim Kardashian
    2. Beyoncé
    3. Miley Cyrus
    4. Katy Perry
    5. Justin Bieber
    6. Joan Rivers
    7. Jennifer Lopez
    8. Kendall Jenner
    9. Kaley Cuoco
    10. Robin Williams

    Most Searched Devices:

    1. iPhone 6
    2. Xbox One
    3. Fitbit
    4. iPad
    5. Surface Pro 3
    6. Kindle Fire
    7. Windows Phone
    8. Galaxy S4
    9. Chromecast
    10. Google Glass

    Most Searched Apps:

    1. Facebook
    2. Twitter
    3. Instagram
    4. Skype
    5. Vine
    6. Snapchat
    7. Candy Crush Saga
    8. WhatsApp
    9. Angry Birds
    10. Farmville

    Most Searched News Stories:

    1. World Cup
    2. Super Bowl
    3. Missing Malaysia Airlines jet
    4. Winter Olympics
    5. The rise of ISIS
    6. Ray Rice controversy
    7. Shooting in Ferguson, Missouri
    8. Ebola outbreak
    9. Brittany Maynard Death with Dignity
    10. Ukraine (Crimea)-Russia conflict

    As you’ll notice, half of the most searched apps of 2014 are social media apps. Microsoft is eager to point out that Skype is the only video communication app on the list. It’s also worth noting that Microsoft devices beat out Google devices, though these lists could look significantly different when Google releases its versions, which let’s face it, are a better reflection of society at large based on market share.

    You can look at additional search trend info from Bing here.

    Image via BIng

  • Yahoo: People Are Searching For Netflix 71x More Than HBO

    It would appear that consumers are very interested in the competition between Netflix and HBO, as searches for the two rivals are seeing a significant uptick, according to Yahoo.

    “People are interested in the ongoing ‘war’ between the two services as [netflix hbo] is spiking off the charts this week,” a Yahoo spokesperson tells WebProNews. “Over the past 30 days, it looks like Netflix has been more on people’s minds as [netflix] is searched for 42x more than [hbo go] and 71x more than [hbo].”

    “Men dominate searches for both, but women tend to search more for Netflix than HBO services,” the spokesperson says. “When it comes to actual original programs, HBO’s [true detective] has been searched for over 2x more than [house of cards] over this past month. However, [house of cards] has beat out [girls hbo] by nearly 3x over the past month on Yahoo.”

    House of Cards ranks highly for returning TV show searches in general over the past thirty days, coming out well ahead of HBO’s Game of Thrones.

    There have been a great deal of searches for the Game of Thrones: Season 4 trailer.

    Based on the earnings reports from Netflix and Time Warner, Netflix appears to be winning the subscriber battle, at least here in the U.S. with Netflix reporting 33.4 million domestic subscribers compared to HBO’s 29 million for the end of 2013. HBO, however, remains more profitable.

    Pictured: Netflix CEO Reed Hastings suggesting that HBO is Netflix’s bitch (via YouTube)

  • Google Trends Gets A Few Updates

    Google Trends Gets A Few Updates

    Google announced that it has made some updates to Google Trends, including a new homepage, more countries for top charts and hot searches, and a faster mobile experience.

    The changes come as Google has released its year-end Zeitgeist looking at the top trending searches in numerous categories and countries from the past year.

    Here’s what the new homepage looks like:

    Google Trends

    “In the past, when you landed on Google Trends, you’d see the most recent Hot Searches,” explains Google’s Nemo Tamir. “But Trends can help you do much more than just see what’s trending each day. With Top Charts, you can explore how different topics stack up against each other, from athletes, to song lyrics, to stocks. You can also search or click ‘Explore In-Depth’ and look up detailed reports for any topic you want (including entities and topics). We’ve been amazed by the stories people come up with using Trends, and the new homepage is designed to help you dive in and make your own discoveries.”

    Google has added annual top charts for 72 countries. The feature was only available in the U.S. before. There are over 1,000 annual charts for this year, and 2,000 from last year. They’ve also added Hot Searches in 47 countries, up from 14. There is also now support for right-to-left scripts (RTL) and six new languages (Arabic, Bengali, Farsi, Hebrew, Malay, and Malayam).

    “Now when you land in Vietnam, not only can you check out what’s hot locally with Top Charts and Hot Searches, you can finally do it on your mobile phone in an optimized experience,” says Tamir. “You’ll find a much more efficient and touchable interface, enabling you to check out what’s Trending, who’s topping the charts, or even explore complex search data… all while you’re on the go.”

    Take a look at some of the big year end lists here.

    Image: Google

  • Google Zeitgeist 2013 Is Out, Mandela Tops Search Trends

    It’s that time of year. Google has released the 2013 Zeitgeist.

    Google says it’s the “most global Zeitgeist to date,” as it features over 1,000 top 10 lists and top trending searches from 72 countries.

    “It’s perhaps unsurprising that the #1 trending search of 2013 was an international symbol of strength and peace: Nelson Mandela,” says Google’s Amit Singhal. “Global search interest in the former President of South Africa was already high this year, and after his passing, people from around the world turned to Google to learn more about Madiba and his legacy.”

    “Tragedies like the Boston Marathon, the 6th trending term globally, and Typhoon Haiyan, #2 on our global events list, also captured the world’s attention,” he adds. “And our human desire to help came through, with [donate to the Philippines] ranking highly around the world.”

    We’re not going to include all 1,000+ lists here, but let’s look at a few of them.

    Here’s the top 10 global trending searches of the year:

    1. Nelson Mandela
    2. Paul Walker
    3. iPhone 5s
    4. Cory Monteith
    5. Harlem Shake
    6. Boston Marathon
    7. Royal Baby
    8. Samsung Galaxy s4
    9. PlayStation 4
    10. North Korea

    Top Global People:

    1. Nelson Mandela
    2. Paul Walker
    3. Malala Yousafzai
    4. James Gandolfini
    5. Miley Cyrus
    6. Oscar Pistorius
    7. Jennifer Lawrence
    8. Aaron Hernandez
    9. Charlie Hunnam
    10. Adrian Peterson

    Top Global Consumer Electronics:

    1. iPhone 5s
    2. Samsung Galaxy S4
    3. Playstation 4
    4. Xbox One
    5. Nexus 5
    6. HTC One
    7. iPad Air
    8. Blackberry 10
    9. Samsung Galaxy Note 3
    10. Nokia Lumia 1020

    Top Global Events:

    1. Boston Marathon
    2. Typhoon Haiyan
    3. Government Shutdown
    4. 2014 FIFA World Cup
    5. Chinese New Year
    6. Australian Open
    7. Eurovision Song Contest
    8. Wimbledon
    9. Syria Conflict
    10. EuroBasket

    Top Global Movies:

    1. Man of Steel
    2. Iron Man 3
    3. World War Z
    4. Django Unchained
    5. Despicable Me 2
    6. Gravity
    7. Chennai Express
    8. Les Misérables
    9. The Conjuring
    10. Argo

    Top Global TV Shows:

    1. Under The Dome
    2. Defiance
    3. Big Brother 15
    4. Agents of S.H.I.E.L.D.
    5. Here Comes Honey Boo Boo
    6. Sleepy Hollow
    7. Masters of Sex
    8. Homeland
    9. The Blacklist
    10. Survivor

    Top Global Videos:

    1. Ylvis – The Fox (What Does the Fox Say?)
    2. Harlem Shake (Original Army Edition)
    3. How Animals Eat Their Food | MisterEpicMann
    4. Baby&Me / The New Evian Film
    5. Miley Cyrus – Wrecking Ball (Chatroulette Version)
    6. Volvo Trucks – The Epic Split feat. Van Damme
    7. YOLO (feat. Adam Levine & Kendrick Lamar)
    8. Telekinetic Coffee Shop Surprise
    9. The NFL: A Bad Lip Reading
    10. Mozart vs. Skrillex. Epic Rap Battles of History Season 2

    Now, for some U.S. trends…

    Authors

    1. Tom Clancy
    2. John Green
    3. Ree Drummond
    4. Vince Flynn
    5. Orson Scott Card
    6. Sylvia Day
    7. Stephen King
    8. Neil Gaiman
    9. Veronica Roth
    10. Maya Banks

    Blogs

    1. Engadget
    2. Gizmodo
    3. Perez Hilton
    4. Reality Steve
    5. Lifehacker
    6. Cupcakes and Cashmere
    7. I Can Has Cheezburger
    8. The Sartorialist
    9. The Daily Beast
    10. Atlantic-Pacific

    Books

    1. Lean In: Women, Work, and the Will to Lead
    2. The Great Gatsby
    3. Divergent
    4. Soul Healing Miracles: Ancient and New Sacred Wisdom, Knowledge, and the Practical Techniques for Healing the Spiritual, Mental, Emotional and Physical Bodies
    5. The Fault in Our Stars
    6. Wonder
    7. Happy, Happy, Happy: My Life and Legacy as the Duck Commander
    8. The Book Thief
    9. Strengths Based Leadership: Great Leaders, Teams, and Why People Follow
    10. The House of Hades (Heroes of Olympus, Book 4)

    Famous Internet Animals

    1. Grumpy Cat
    2. Lil Bub
    3. Tuna the Dog
    4. Colonel Meow
    5. Princess Monster Truck
    6. Menswear Dog
    7. Sir Stuffington
    8. Yogurt the Dog
    9. Bully the Bulldog
    10. Maddie the Coonhound

    Memes

    1. Zerg Rush
    2. Cinnamon Challenge
    3. Slender Man
    4. QWOP
    5. Forever Alone
    6. LOLCats
    7. Me Gusta
    8. Derp
    9. Philosoraptor
    10. Grumpy Cat

    Mobile/Tablet Apps

    1. Bitstrips
    2. Vine
    3. Candy Crush
    4. MeetMe
    5. Snapchat
    6. Ruzzle
    7. Instagram
    8. Feedly
    9. Tinder
    10. InstaFriends

    Movies

    1. Man of Steel
    2. Iron Man 3
    3. World War Z
    4. Jobs
    5. The Conjuring
    6. The Great Gatsby
    7. Despicable Me 2
    8. The Purge
    9. Pacific Rim
    10. Mama

    Social Media Sites

    1. Tumblr
    2. Facebook
    3. LinkedIn
    4. SoundCloud
    5. Google+
    6. Goodreads
    7. Wattpad
    8. Yelp
    9. MocoSpace
    10. deviantART

    Note: No Twitter? Even with the IPO?

    Songs

    1. Harlem Shake
    2. Wrecking Ball
    3. Thrift Shop
    4. Royals (note: Google links to a page for the Kansas City Royals here…oops).
    5. Skyfall
    6. Tom Ford
    7. Holy Grail
    8. Blurred Lines
    9. Roar
    10. Radioactive

    TV Series Finales

    1. Breaking Bad (obviously)
    2. Buckwild
    3. Ready for Love
    4. Zero Hour
    5. Deception
    6. Dexter
    7. Red Widow
    8. Smash
    9. All My Children
    10. Golden Boy

    TV Shows, Most Searched

    1. Breaking Bad (obviously)
    2. Duck Dynasty
    3. Big Bang Theory
    4. Good Morning America
    5. South Park
    6. True Blood
    7. Big Brother 15
    8. New Girl
    9. Castle
    10. Scandal

    TV Shows, Trending

    1. Breaking Bad (obviously)
    2. Game of Thrones
    3. Orange is the New Black
    4. Scandal
    5. House of Cards
    6. Downton Abbey
    7. Suits
    8. NCIS
    9. Dexter
    10. New Girl

    Video Games

    1. Grand Theft Auto V
    2. Cookie Clicker
    3. Atari Breakout
    4. Candy Crush
    5. BioShock Infinite
    6. Cube World
    7. Battlefield 4
    8. Neverwinter
    9. SimCity
    10. Skylanders SWAP Force

    That’s really just a small sampling. You can head over to the Zeitgeist homepage and spend a good part of your day reliving the past year if you like.

    Check out some of the other year-end roundups here.

  • Google Trends Becomes More Intelligent

    Google Trends Becomes More Intelligent

    Google has introduced new topic reports in Google Trends aimed at giving users smarter information about the search queries they are seeking.

    Google gives the examples of “rice” and “Gwyneth Paltrow”. With the new reports, it can distinguish between rice (the food) and Rice University, and it can include common misspellings of Paltrow’s name as part of the report for that query.

    When the user starts typing in the search box, it will include topic predictions (which will come in handy for examples like “rice”).

    Google Trends Topic Reports

    “In addition to helping with ambiguous search terms like ‘rice,’ the new feature also automates counting many different searches that probably mean the same thing,” explains Google software engineer Gil Ran. “So, when you measure interest in ‘Gwyneth Paltrow (Actress)’ our algorithms count many other searches that mean the same thing ‘Gweneth Paltrow,’ ‘Gwen Paltro,’ etc. As our systems improve, we may even count searches like ‘Lead actress in Iron Man.’ This can be particularly useful for topics that are commonly searched with misspellings and in different languages.”

    A Google web search won’t even return a Paltrow answer for the “lead actress in Iron Man” just yet.

    The topic reports are currently in beta, so they’re a work in progress. There are already over 700,000 unique topics available, however. You can look at the data globally or by country. You can only do it for seven countries so far: Brazil, France, Germany, India, Italy, UK, and US.

    Google has not yet updated its Zeitgeist site for 2013, which shows the top trends of the year. Yahoo, Bing and Ask have each shared their lists.

  • Yahoo And Ron Burgundy Reveal Top Searches, Tumblr Blogs Of 2013

    It’s that time of year. Yahoo has released its 2013 Year in Review, and revealed its top searches of the year. They went all out this year with a video featuring Ron Burgundy, Champ Kind and Brian Fantana to introduce the list.

    The top searches on Yahoo were:

    1. miley cyrus
    2. kim kardashian
    3. kate upton
    4. minecraft
    5. selena gomez
    6. obamacare (affordable care act)
    7. amanda bynes
    8. jodi arias
    9. iphone 5
    10. justin bieber

    Yahoo’s Vera H-C Chan writes in a blog post, “What else had you searching this year? Your top obsession is America’s favorite bearded duck-calling family show, ‘Duck Dynasty.’ ‘Breaking Bad’ found the recipe to get to the top and came in as the number two obsession. But let’s not forget about our strategically angled, filtered self portraits! The selfie came in at number nine on our list (just admit it — you love taking selfies!).”

    Here’s the full list of top obsessions:

    1. duck dynasty
    2. breaking bad
    3. the walking dead/zombie apocalypse
    4. fifty shades of grey casting
    5. the new 100 dollar bill
    6. twerking
    7. snapchat
    8. rainbow loom
    9. selfie
    10. bitstrips

    Top ­searched ‘what’ questions:

    1. what is twerking
    2. what is obamacare
    3. what caused power outage
    4. what did paula deen say
    5. what day is thanksgiving
    6. what is a hashtag
    7. what did riley cooper say
    8. what is the harlem shake
    9. what time is the super bowl
    10. what time is witching hour

    Top­ searched ‘why’ questions:

    1. why only 6 jurors in zimmerman trial
    2. why are flags at half staff today
    3. why is the government shut down
    4. why is the sky blue
    5. why did cote de pablo leave NCIS
    6. why is kelly ripa on crutches
    7. why did the government shut down
    8. why is jay leno leaving the tonight show
    9. why did pope benedict resign
    10. why is ziva leaving NCIS

    Top “food crazes”:

    1. cronuts
    2. coconut oil
    3. twinkies
    4. ramen burger
    5. dorito locos taco
    6. kale
    7. froyo
    8. chia seeds
    9. sriracha
    10. pretzel burger

    Top ‘How To Cook’ searches:

    1. how to cook spaghetti squash
    2. how to cook lobster tails
    3. how to cook quinoa
    4. how to cook pumpkin seeds
    5. how to cook corn on the cob
    6. how to cook asparagus
    7. how to cook a pork roast
    8. how to cook bacon in the oven
    9. how to cook acorn squash
    10. how to cook artichokes

    Top searched news stories:

    1. jodi arias trial
    2. obamacare (affordable care act)
    3. boston marathon bombing
    4. royal baby birth
    5. george zimmerman trial
    6. syria civil war
    7. north korea missile threats
    8. papal transition
    9. paula deen lawsuit
    10. aaron hernandez shooting

    Top Comeback Fads on Yahoo in 2013

    1. combat boots
    2. cutoff shorts
    3. boy bands (NKOTB, NSync, One Direction, the Wanted)
    4. overalls
    5. animal prints
    6. electronic dance music
    7. high­waisted jeans
    8. bangs
    9. vintage bathing suits
    10. jelly sandals

    Top­Searched Sports Teams on Yahoo in 2013

    1. dallas cowboys
    2. boston red sox
    3. green bay packers
    4. los angeles lakers
    5. detroit tigers
    6. pittsburgh steelers
    7. los angeles dodgers
    8. new york yankees
    9. denver broncos
    10. milwaukee bucks

    Top ­searched lyrics:

    1. you belong with me lyrics (taylor swift)
    2. blurred lines lyrics (robin thicke)
    3. just give me a reason lyrics (pink)
    4. thrift shop lyrics (macklemore & ryan lewis)
    5. wrecking ball lyrics (miley cyrus)
    6. royals lyrics (lorde)
    7. mirrors lyrics (justin timberlake)
    8. a thousand years lyrics (christina perri)
    9. titanium lyrics (david guetta)
    10. stay lyrics (rihanna)

    Top gadget/tech searches:

    1. iphone (including 4, 5, 5s, 5c, 6)
    2. samsung (including galaxy, s4, s3, note)
    3. siri
    4. ipad cases
    5. snapchat
    6. google glass
    7. apple ipad
    8. blackberry z10
    9. cloud computing
    10. ipad 5

    Here’s a look at the top searches of the past 13 years:

    Yahoo also revealed the top 10 most viral Tumblr blogs of the year:

    1. Reasons My Son Is Crying
    2. This Charming Charlie
    3. Hot-Dog Legs
    4. Things Fitting Perfectly Into Other Things
    5. The Worst Room
    6. Brides Throwing Cats
    7. Emojinal Art Gallery
    8. Exploding Actresses
    9. Yacht Cats
    10. Buzzfeed Articles Without the GIFs

    Top 10 Fashion Trends on Tumblr in 2013

    1. Hipster
    2. Grunge
    3. Indie
    4. Pale
    5. Swag
    6. Pastel
    7. Rosy
    8. Girly
    9. Soft Grunge
    10. Boho

    Bing put it out its top searches of the year on Monday. Here’s a recap. Ask put out a list a couple weeks ago.

    We ought to be seeing the Google Zeitgeist soon.

    Image: Yahoo

  • Here Are Your Top Bing Searches Of 2013

    Here Are Your Top Bing Searches Of 2013

    A person’s search history can tell a lot about that person so it only stands to reason that a nation’s search history can do the same. While not everybody may use Bing, the top searches of 2013 give us insight into what was big in 2013… among Bing users.

    To start us off, Bing cements our nation’s fascination with celebrities by declaring Beyonce Knowles to be the most searched person of 2013. There’s no explicit reason given for her rise to the number one spot, but part of me hopes its because of her “wonderful” Super Bowl performance. Rounding out the top five are Kim Kardashian, Rihanna, Taylor Swift and Madonna. The only non-celebrity in the top ten list was President Barack Obama and he showed up at the number ten spot.

    Many of the most searched people on Bing are musicians, and it seems that those search trends carried over to musician searches as well. Beyonce is in the number one spot here as well with Rihanna, Taylor Swift, Madonna and Justin Bieber rounding out the top five.

    While Beyonce may have been the most searched person and musician, her music isn’t so lucky. In fact, Macklemore’s viral hit Thrift Shop took the number one spot for most searched song of 2013. Robin Thicke’s Blurred Lines and Rihanna’s Stay round out the top three.

    Moving on to an entirely different category, it seems that Bing users are mostly Xbox fans with Xbox being the most searched for entertainment electronic of 2013. Rounding out the top five are mobile devices, including the iPhone, Android, iPad and Windows Phone. Xbox rivals – PlayStation and Nintendo – show up at seven and eight respectively.

    As for gaming apps, the most searched on Bing is King’s Candy Crush. Angry Birds and Bad Piggies came in second and third respectively.

    While I don’t see why somebody searches for a social media site, Bing users apparently searched for Facebook more than any other social media site in 2013. Pinterest came in at number two with Twitter, LinkedIn and Instagram rounding out the top five.

    Moving onto entertainment, Bing users were apparently unaware that Breaking Bad was the biggest television event of the year. The AMC TV series didn’t even crack the top ten with Big Bang Theory taking the number one spot. American Idol came in at number two with The Walking Dead, Downton Abbey and Game of Thrones rounding out the top five.

    As for movies, Iron Man 3 came in at the number one spot. Fast and Furious 6, Despicable Me 2, The Conjuring and The Wolverine round out the top five. One of the biggest films of the year – Man of Steel – came in at number ten.

    Of course, we can’t forget about our nation’s love affair with food. Bing finds that Americans are still obsessed with pizza as Pizza Hut, Domino’s and Papa John’s were the top three food searches of 2013. Subway and Burger King round out the top five.

    Finally, it’s worth nothing that Bing users sure know how to beat a dead horse. The most searched meme of 2013 was the Harlem Shake, followed by Grumpy Cat, Chuck Norris, Epic Fail and Bad Luck Brian.

    So, what does all of this have to say about Americans? It says that we’re pizza-obsessed Beyonce Knowles fans that share every thing she does on Facebook while playing Xbox One games with Big Bang Theory in snap view. America the beautiful indeed.

    [Image: Wikimedia Commons]

  • Xbox One More Anticipated Than PS4, According To Yahoo

    Sony’s PS4 was released on Friday, and Microsoft’s Xbox One will be released exactly a week later. Obviously both consoles have been highly anticipated by gamers, and will compete for their dollars.

    Yahoo shared some search trend data with us, looking at the popularity of these systems in terms of users’ queries.

    “Yahoo users are heavily debating which system is better with [ps4 vs xbox one] spiking 200% this month on Yahoo,” Yahoo Web Trend Expert Lauren Whitehouse tells WebProNews. “Over the last 30 days on Yahoo, [playstation 4] and [xbox one] are searched an almost equal amount of the time, with a slight edge for [xbox one].”

    “The [playstation 4] has a little more interest in women than the [xbox one] as they search for [playstation 4] 31% as opposed to [xbox one] 25% of the time,” she adds. “Also, Yahoo users have seemed more eager to pre-order the xbox one as [preorder xbox one] spiked 16380% on Yahoo this month.”

    “Overall, it seems like the XBOX One is slightly more anticipated! [Nintendo 3ds] has been searched for over 12x less than the other two systems on over the last 30 days on Yahoo,” she notes.

    Some other interesting search stats from the company:

  • Yahoo searches for [xbox one release date] are spiking 232% this month
  • Nearly half (45%) of searches on Yahoo for [xbox one] and for [playstation four] were from users aged 30-45.
  • Yahoo searches for [preorder ps4] spiked 2144% this month.
  • Yahoo searches for [xbox one games] spiked 3418% this month, while searches for [ps4 games] spiked just 189%.

    • Sony sold over a million PS4s on Friday. We’ll see soon enough how the Xbox’s first-day numbers stack up.

    Image: Microsoft

  • ‘Breaking Bad’ Would Win Drama Emmy If Searches Determined Winners

    Yahoo is sharing some data related to Emmy-nominated television shows.

    “If winners were predicted by Yahoo searches, [breaking bad] would be this year’s Outstanding Drama Series as it’s the highest searched show this month,” a Yahoo spokesperson tells WebProNews. “Coming up next is [game of thrones], which is searched for nearly 6x more than [house of cards], [homeland], [mad men] and lastly, [the newsroom].”

    Not a lot of change there. Yahoo told us back in July that Breaking Bad was the most-searched for show from the Outstanding Drama Series category.

    “Last year’s Best Actor in a Drama, [damian lewis], trails last in Yahoo searches among other nominees, with [bryan cranston], [kevin spacey] and [jon hamm] leading,” the spokesperson says. “The leading lady for Best Actress on Yahoo searches this month is [kerry washington], her first time nominated for an Emmy, followed by [claire danes], [michelle dockery] and [robin wright].”

    Some other interesting Emmy-related stats from Yahoo:

  • 68% of Emmys searches come from females in the past week.
  • Top searched Emmy nominated actors for comedy, ranked in order this month on Yahoo are: [alec baldwin], [jim parsons], [jason bateman], [louis ck], [don cheadle], [matt leblanc]. [alec baldwin] is spiking 283% this month on Yahoo.
  • If Outstanding Comedy were won by number of Yahoo searches, [big bang theory] would be the winner as the top searched comedy. Ranked in order, other top searches include [modern family], [30 rock], [louie], [girls hbo] and [veep]
  • Top searched Emmy nominated actresses for comedy, ranked in order this month on Yahoo are: [amy poehler], [tina fey], [julia louis-dreyfus], [laura dern], [lena dunham], [edie falco]. [amy poehler] is spiking 330% this month on Yahoo

    • Many of us are wondering how Netflix shows will perform in the Emmys this year, as simply being part of the race is something that has never happened before for online-only shows. Netflix shows have received a total of fourteen nominations, and House of Cards has already won two awards for casting and cinematography.

    Yahoo shares these stats about Netflix shows:

  • [netflix new releases], [house of cards 2013] and [house of cards season 2 release date] are spiking off the charts this month on Yahoo
  • [robin wright] is spiking 70% this week on Yahoo
  • Top Netflix original shows ranked in order this month on Yahoo are: [orange is the new black], [house of cards], [arrested development] and [hemlock grove]
  • Most Netflix originals – [house of cards], [arrested development] and [hemlock grove] are preferred by men, however [orange is the new black] is preferred by women
  • [orange is the new black] searched for 58% of the time time by women this month on Yahoo
  • [hemlock grove] searched for 54% of the time by men this month on Yahoo
  • [house of cards] searched for 63% of the time by men this month on Yahoo
  • [arrested development] searched for 61% of the time by men this month on Yahoo

    • Out of all of these shows, Orange is the New Black is the only one not up for any Emmys this year. It just came out too late. Next year, look out.

    As previously reported, Yahoo has actually partnered with the Emmys this year, and will be live streaming from the red carpet, as well as backstage and the post-party Governor’s Ball on Sunday.

    Image: AMC

  • Wearable Technology Is Drawing A Great Deal Of Interest (If Search Trends Are Any Indication)

    Wearable Technology Is Drawing A Great Deal Of Interest (If Search Trends Are Any Indication)

    Yahoo shared some search data with us today indicating that people are quite interested in smart watches and other wearable technology. A long-rumored Apple watch was absent from the company’s big event on Tuesday, but such a product could end up being a hit if it ever comes out.

    Samsung recently unveiled the Samsung Galaxy Gear, and according to Yahoo, searches for [Samsung smart watch] have spiked 787% this month. It’s the top searched product with at least ten times more searches than both [sony smart watch] and [apple smart watch].

    “Men are most interested in the new watch as 77% of the searches come from them,” a Yahoo spokesperson tells WebProNews. “Other top searches for smart watches include [casio smart watch bluetooth], [samsung smart watch price], [samsung galaxy smart watch features], [pebble smart watch], [omate trusmart watch].”

    More findings from Yahoo:

    • [fitbit] is the top searched wearable tech item on Yahoo over the past 30 days
    • Ranked in order, top searched wearable tech items on Yahoo this month are: [fitbit], [google glass] (merged with google glasses), [smart watch], [samsung smart watch], [jawbone up], [sony smart watch], [apple smart watch]
    • Searches for [google glass] are nearly 3x higher than [samsung smart watch] this month on Yahoo
    • [fitbit] is searched by women 61% of the time and [jawbone up] is searched for by women 70% of the time – clearly, ladies are more interested in the fitness bands
    • [google glass] is searched for men 74% of the time
    • [samsung smart watch] is searched for 76% by men and [sony smart watch] is searched for 92% of the time by men – guys are more interested in smart watches than women
    • Over the past week on Yahoo, [samsung smart watch] has spiked 791% and has been searched for nearly 2x more than [google glasses]

    Five million smart watches are predicted to ship next year, according to Canalys. More PC companies and Microsoft are expected to enter the smart watch space in the coming year.

    Image: Samsung (Youtube)

  • NCIS Season Premiere Getting Way More Search Buzz Than That Of Any Other Show [Yahoo]

    Yahoo is sharing some data on searches for shows that are just returning with new seasons for the fall. After a whopping ten years of being on the air, NCIS searches are “far past any other television show, ” according to the company.

    If you look at Nielsen’s top ten in ratings for prime broadcast network TV for the week of August 26th, NCIS came in third behind Under the Dome and America’s Got Talent, but if Yahoo’s data is any indication, things might look a little different after NCIS returns with its season premiere on September 23rd.

    NCIS, Yahoo says, is searched over 3x more than the runner-up, [walking dead] and over 6x more than [american horror story] and [glee].

    “Gaining people’s interest this season are [the league] and [the mindy] project, both which are spiking over 200% on Yahoo this month,” a spokesperson for Yahoo tells WebProNews. “Other top searched shows include [once upon a time], [scandal], [doctor who], [criminal minds], [supernatural] and [revenge].”

    Searches for [fall tv schedule] in general are up 183% in the past 7 days on Yahoo.

    “Women seem most interested in [fall tv lineup] making up 61% of searches this week,” the spokesperson says.

    Here are the top searched [premieres] on Yahoo for the Past 7 days:

    1. [NCIS season premiere]
    2. [justified season premiere]
    3. [sons of anarchy season premiere]
    4. [boardwalk empire premiere]
    5. [its always sunny in Philadelphia premiere]

    These are the top searched new and old shows premiering in September on Yahoo (ranked by volume):

    1. [dancing with the stars]
    2. [ncis]
    3. [boardwalk empire]
    4. [mom]
    5. [once upon a time]
    6. [glee]
    7. [castle]
    8. [the league]
    9. [family guy]
    10. [Monday night football]
    11. [revenge]
    12. [how I met your mother]
    13. [the voice]
    14. [homeland]
    15. [bones]
    16. [sleepy hollow]
    17. [60 minutes]
    18. [the amazing race]
    19. [two and a half men]
    20. [last tango in halifax]
    21. [regular show]
    22. [agents of shield]
    23. [top gear]
    24. [luther]
    25. [elementary]

    The top buzzing shows on Yahoo premiering in September 2013 ranked by change in searches over the past week:

    1. [last tango in halifax] up 2438% this week
    2. [ghost mine] up 643% this week
    3. [undercover boss] up 314% this week
    4. [the crazy ones] up 2243% this week
    5. [boardwalk empire] up 178% this week

    Yahoo has some of its own online TV-watching news as well. The company has launched a new Yahoo Screen app for iOS, which lets users browse trending clips, search for shows, and watch online video content.

    The company announced a deal with Viacom to provide clips from Comedy Central shows including The Daily Show and The Colbert Report. Yahoo’s previously announced archive of Saturday Night Live clips is available through the app, and the company just launched its Fall 2013 Comedy line-up, which includes five new shows starring John Stamos, Ed Helms, Jack Black, Cheryl Hines and others.

    You can also check out Yahoo Screen on the web.

    Image: CBS.com

  • Elon Musk’s Hyperloop Has Generated Massive Search Buzz, Yahoo Says

    Elon Musk’s Hyperloop Has Generated Massive Search Buzz, Yahoo Says

    Elon Musk revealed plans for the Hyperloop transportation system on Monday. This, if built, will transport travelers between San Francisco and Los Angeles in about a half hour’s time. Naturally, the project – the brainchild of the man behind SpaceX, Tesla and PayPal (he co-founded those last two) – has drawn a great deal of attention from not only people in California, but from pretty much everywhere else as well.

    According to data from Yahoo, searches for Musk and the hyperloop are spiking “off the charts” this week, and it’s also generating a lot of interest in Musk’s other work.

    “With this venture, CEO of Tesla, Elon Musk, is bringing attention to his brand as [tesla stock] is soaring at 2476% change over the past week, and searches for [tesla] have increased 5x over the past year,” a Yahoo spokesperson tells WebProNews. “However, it seems like Yahoo! Users’ interest in [electric cars] has decreased in general, with searches decreasing by 9x since August 2012. Men perform 75% of the searches for [tesla] in top searching regions San Francisco, LA, Seattle, San Diego and Sacramento.”

    “People are interested in learning more about Musk,” the spokesperson says. “They are searching for [elon musk bio], which are off the charts in the last 7 days on Yahoo!. Searches for [elon musk] are nearly as high as the term [hyperloop] itself. 85% of searches for [hyperloop] come from males on Yahoo!.”

    The spokesperson notes that Yahoo is also seeing searcher interest in [hyperloop transport system], [hyperloop video], [hyperloop transit concept], [hyperloop design], [what is hyper loop] and [hyperloop plans].

    There is certainly a lot of Hyperloop information to consume. Musk’s announcement came accompanied by a 57-page PDF document discussing the details of the plans. This includes things such as the proposed route it would take, how various emergency situations would play out, what the interior of the passenger capsules would be like and how the Hyperloop would withstand an earthquake, to name a few.

    Image: Jimmy Kimmel Live

  • ‘Breaking Bad’ Searches Surging, RJ Mitte Spiking 1,289%

    If you haven’t been hiding under a rock in another dimension, you’ve probably heard that the final episodes of Breaking Bad are approaching. In fact, the first of the last episodes premieres this Sunday.

    A couple weeks ago, we looked at some search data showing that Breakiing Bad is the highest-searched Emmy-nominated drama.

    Yahoo is now sharing some fresh data related to Breaking Bad searches. The query “breaking bad” itself is spiking 37% this week, and searches are up nearly two times over what they were last years, the company says.

    “Yahoo! Users are ecstatic to find out how the show wraps up,” a spokesperson for Yahoo says. “However, women’s interest in [breaking bad] has decreased over the past year, with 67% of Yahoo! Searches over the past month coming from men and only 33% coming from women.”

    When we looked at Yahoo’s data a couple weeks ago, Bryan Cranston was the top-searched actor from the show, but Aaron Paul (then #2) has moved up to become the top one so far this month, the company says.

    Still, searches for RJ Mitte, who plays Walter, Jr. are spiking more than any other cast member at 1,289%.

    Breaking Bad is still the most searched for Emmy-nominated show so far this month on Yahoo. Others ranked in order, include: Game of Thrones, Mad Men, Downton Abbey, The Newsroom, Homeland and House of Cards.

  • Breaking Bad Is Currently The Highest-Searched Emmy-Nominated Drama

    Searches for the hit AMC show Breaking Bad are spiking this week, according to Yahoo, as fans gear up for the final season, which premieres on Sunday, August 11th.

    Yahoo informs us that searches for “breaking bad” are spiking 31% for the week, while 69% of these searches are coming from men. The top cities for the query are: San Diego, Phoenix, Grand Rapids,LA, and Dallas.

    San Diego, of course, is the site of Comic Con, where Breaking Bad actor Bryan Cranston appeared in a Walter White costume (image courtesy of The Verge):

    Bryan Cranston at Comic Con

    “Bryan Cranston” searches are spiking 190% this month, Yahoo says.

    A lot of the Emmy conversation has been about Netflix since nominations were revealed, particularly when it comes to the drama category, for which Netflix original House of Cards was nominated (one of its nine nominations). But if search buzz is any indication, House of Cards may have a tough time beating the competition.

    According to Yahoo, Breaking Bad is the highest searched Emmy-nominated drama this week, though HoC is right behind it. Here’s the rankings:

    1. Breaking Bad
    2. House of Cards
    3. Downton Abbey
    4. Mad Men
    5. Homeland
    6. The Newsroom

    In fact, more people have been searching for Netflix’s Orange is the New Black than House of Cards.

    And in case you’re wondering about Google data, here’s a comparison between Breaking Bad and House of Cards:

    Here are the Breaking Bad cast members ranked from most to least searches on Yahoo this week:

    1. Bryan Cranston
    2. Aaron Paul
    3. Anna Gunn
    4. RJ Mitte
    5. Dean Norris
    6. Betsy Brandt

    Actors from the show with nominations this year include Cranston, Paul, Gunn and Jonathan Banks. The show has a total of 13 2013 nominations. You can see them all here.

    By the way, if you have Netflix, and you live in the UK, you can watch the new Breaking Bad episodes the day after they air.

  • One Direction School Supplies Are Really Hot This Year, According To Google Shopping Data

    One Direction School Supplies Are Really Hot This Year, According To Google Shopping Data

    Google has shared some search trends for back to school shoppers using the search engine for their shopping needs. The company finds that this is the earliest back to school shopping season on record, and its Google Shopping data shows One Direction supplies are very popular items this year.

    According to Google, most of users’ back to school research will be complete by the end of July, and searches for “Back to School Sales” started trending two weeks earlier this year than last year.

    “While just a small group of consumers have started to make purchases already, the momentum will pick up quickly toward the end of the month,” says Google sales development manager Jacalyn Stolt. “Just over a third of online shoppers will use their smartphones as an on-the-go tool to help make shopping easier. Of these, the 66% will use their smartphone to locate a retailer nearby, 64% will compare prices, and 43% will search for store item availability.”

    Google Back to School Trends

    According to Google, over 60% of shoppers will begin their shopping online, and most say that online research will have “a notable impact” on their in-store purchase decisions.

    Among the top trending back to school searches on Google Shopping are: One Direction School Supplies, Messenger bags, North Face school backpacks, Personalized school supplies and Nike Free 5.0 kids.

    Google also found that shoppers for high school students expect to spend about $347 on average, while people shopping for college expect to spend nearly double that at $614 on average. Google also shares some top trending searches for dorm decorations: Pink dorm bedding, Dorm chandelier, Big Joe bean bag chair, Calendar wall decals and String lights.

    “Back to school shoppers are price conscious and are looking for deals, with 94% of shoppers saying that a promotion or sale would persuade them to purchase a product,” says Stolt. “We found that people are more sale conscious when buying consumer electronics than other school supplies. Consumer electronics shoppers were more likely to make a purchase if there was a back to school promotion, free shipping offer, or one day sale. Brands like Dell are promoting deals of the day and in-store pickup in Google search ads to help shoppers with their back to school shopping.”

    Interestingly, Google says 73% of shoppers who watch online videos for back to school shopping are looking for product reviews from “people like me,” and the company found that four in ten shoppers visited a store online or in person as a direct result of watching apparel videos. Back to school shopping searches on YouTube, which spike every year in August, have doubled from last year. Popular searches on YouTube include: room tour, school supplies, school makeup tutorial and haul videos. In just the past week, over 205,000 haul videos have been posted to YouTube.

    Google Back to School Shopping infographic

    Lead image: One Direction (Facebook)

  • ‘Orange Is The New Black’ Generates More Search Buzz Than Netflix’s Emmy-Nominated ‘House of Cards,’ ‘Arrested Development’

    Netflix’s latest hit Orange is the New Black appears to be taking the web by storm. The praises have been flowing since even before the show debuted on July 11th, but OITNB continues to draw great interest from web searchers nearly two weeks later.

    Yahoo tells WebProNews searches for “orange is the new black” are spiking 7,830% for the month. Over the past thirty days, 51% of searches for the show have come from males, so its audience appears to be pretty balanced. The top searched cast members over the past month are: Laura Prepon, Taylor Schilling (up 4,487%) ,Kate Mulgrew (up 2,051%), and Jason Biggs (up 1,749%).

    This week in particular, “orange is the new black season 2) is spiking 490% and “orange is the new black cast” is spiking by 221% on Yahoo. The top searches related to the show over the past seven days are as follows:

    1. [orange is the new black review]
    2. [orange is the new black wiki]
    3. [orange is the new black book]
    4. [laura prepon orange is the new black]
    5. [orange is the new black trailer]
    6. [orange is the new black theme song]
    7. [orange is the new black quotes]
    8. [orange is the new black when is season 2 coming out]

    Even though other Netflix shows House of Cards and Arrested Development were nominated for Emmys (Hemlock Grove was also nominated for a couple), Orange is the New Black is drawing more interest from searchers than either of them. According to Yahoo, OITNB is being searched for two times more than House of Cards and eight times more than Arrested Development this week.

    That’s not to say there isn’t plenty of search buzz surrounding the Kevin Spacey-starring hit. “House of Cards” is spiking by 84% this month, and “house of cards season 2” is spiking by 46%.

    The top searched HoC cast members (in order) are: Kate Mara, Robin Wright (up 150%), Kevin Spacey, Kristen Conolly and Constance Zimmer. The top HoC-related searches over the past week, according to Yahoo, are:

    1. [house of cards season 2 release date]
    2. [house of cards cast]
    3. [house of cards emmy]
    4. [what is house of cards about]
    5. [house of cards episode guide]

    The company says 55% of “house of cards” searches come from males, and 79% of them come from people 35 and older.

    With Netflix releasing its earnings report for the second quarter and its subsequent earnings call (in the form of a video interview with the CEO and CFO), “Netflix Stock” has also been a popular search this week, spiking by 566% on Yahoo.

    Second seasons for both House of Cards and Orange is the New Black have been confirmed for 2014, by the way. The exact dates are yet to be announced. Netflix did reveal in a letter to shareholders this week that the second season of its first original show, Lilyhammer, will be released this year. Netflix’s executives also said they’d be “delighted” to produce another season of Arrested Development.

  • Arrested Development Season 5 Is In Demand (If Search Data Is Any Indication)

    Arrested Development Season 5 Is In Demand (If Search Data Is Any Indication)

    As we reported earlier, Yahoo shared some interesting data about search trends related to Arrested Development, the cult hit show that Netflix resurrected from the dead with a fourth season, which debuted last month.

    Searches for “arrested development 2013” spiked 279% in June.

    But we already know what 2013 had in store for the show. A lot of us are wondering where it will go in years to come (if anywhere).

    Mitch Hurwitz, the show’s creator, has indicated on more than one occasion now, that he has some ideas of where to take the story next, but it remains to be seen whether that will be in the form of another season on Netflix, another season on some other channel, a long-rumored movie, or whether it will go further at all. Netflix did recently suggest it would like to do more, so it’s very possible fans will get another season, hopefully in 2014.

    We asked Yahoo if it had any data on searches for season 5 or a film, to gauge fan interest. Searches for “arrested development season 5” spiked off the charts on Yahoo in the past 30 days, a spokesperson for the company tells us. “Off the charts” is a term Yahoo uses to refer to searches that received little to no searches in the week or month before, and are now gaining interest.

    Clearly there is a great deal of fan interest, which Netflix (which makes decisions based on data, of course) will certainly take into consideration when it comes time to figure out the next move. It’s worth noting that Netflix just renewed Hemlock Grove for a second season. Prior to that, Yahoo’s search data was showing heavy interest a second season.

    Interestingly, Yahoo tells us that it’s seeing virtually no activity around searches for an Arrested Development movie. This seems to suggest that fans expect another season.

    Meanwhile, searches for just “arrested development” spiked 80% in the last 30 days, and searches for “arrested development season 4” are a whopping 49 times higher this month than for [arrested development season 5].

  • Arrested Development 2013: Is Netflix Making Mae Whitman A Household Name? [Her?]

    Yahoo has shared some interesting data about search trends related to Arrested Development. As you probably know, Netflix launched the long-anticipated season 4 of the show last month.

    According to the company, searches for “arrested development 2013” spiked 279% in June. Perhaps more interesting, however, is the huge interest in a lesser-known cast member – Mae Whitman. Whitman plays Ann Veal, and searches for her name are spiking by 1733%, Yahoo says.

    Her?

    According to the company, Portia De Rossi, Charlize Theron and Alia Shawkat hold the top three most searched for spots. Theron had a recurring role in season 3. Of the male cast members, the most searches have been for Michael Cera (his character’s FakeBlock app is now available, by the way). His roles in This Is The End and Magic Magic probably helped.

    Yahoo says 66% of searches for “Arrested Development” are coming from men (24% from women).

    Yahoo didn’t provide info about spikes in searches for a fifth season of Arrested Development, but you can bet that interest is high. Luckily, it sounds like show creator Mitch Hurwitz already has some ideas in mind.

  • The GIF Turns 26 Years Old On Saturday, Continues To Attract A Lot Of Searches

    Saturday, June 15th marks the official 26th birthday of the GIF. Yahoo has pulled together some GIF search stats to celebrate.

    According to the company, 71% of searches for [gifs] come from men, and [swifts disgusted reaction gif] is amongst the top 10 GIF-related search terms in June.

    Here’s the story on that.

    “People want to make their own GIFs,” a Yahoo spokesperson tells WebProNews. “Searches for [gif creators] are off the charts this month on Yahoo!”

    Yahoo says [What is a gif] searches have been “off the charts” in the past 30 days, and [Funny gifs] searches are up 85% this month. Searches for [gifs] in general are up 35% this month. Here’s the breakdown by age:

  • 7% come from those under 20
  • 20% come from those 21-29
  • 15% come from those 30-34
  • 19% come from those 35-44
  • 22% come from those 45-54
  • 17% come from those over 55

    • Other popular GIF searches, Yahoo says, include: [one direction gifs], [sexy gifs], and [animated gifs]. Here are the top ten GIF searches on Yahoo from the past 30 days:

    1.[sex gifs]
    2. [animated gifs]
    3. [gif creators]
    4. [funny gifs]
    5. [what is a gif]
    6. [what does gif mean]
    7. [what does gif stand for]
    8. [swifts disgusted reaction gif]
    9. [happy mothers day gif]
    10. [one direction funny gifs]

    Perhaps the most interesting part about the GIF’s birthday is that after twenty-six years, the image format is as popular as it has ever been. Google has even added a new feature to make animated GIFs easier to find in recent months, and allowed Google+ users to start using them as their profile pics. Even the White House is getting in on animated GIFs.

    Yahoo itself, of course, is acquiring Tumblr, which is Animated GIF Central.

    Just remember, this is how you pronounce GIF. Now, here’s a video of some famous GIFs set to music:

  • Facebook Dominates U.S. Desktop Searches In 2012

    Experian Marketing Services released some findings about search trends in the U.S. for the year. The firm finds that Facebook was the top search term for the fourth year, accounting for 4.13% of all searches (up 33% from 2011).

    The data is based on the top 1,000 unfiltered search terms in the U.S. across over 60 search engines. It does not include mobile.

    Four different variations of the term “facebook” were among the top 10, accounting for 5.62% of searches overall (up 27% from last year). The top two terms stayed the same from year to year. Behind Facebook was “youtube” again at number two.

    The top ten in 2011 were:

    1. facebook
    2. youtube
    3. facebook login
    4. craigslist
    5. facebook.com
    6. yahoo
    7. ebay
    8. www.facebook.com
    9. mapquest
    10. yahoo.com

    For this year, the list looked like this:

    1. facebook
    2. youtube
    3. craigslist
    4. facebook login
    5. facebook.com
    6. yahoo
    7. ebay
    8. www.facebook.com
    9. mapquest
    10. amazon

    Notice that “amazon” moved into the top ten for the first time.

    Experian says that analysis of the search terms revealed that social networking-related terms dominated the results, accounting for 6.03% of the top 50 searches, an increase of 44% compared to 2011.

    Google terms, including “youtube,” accounted for 1.91%, a 20% increase from last year. New terms that entered the top 50 included: backpage, cool math games, fox news, pinterest and pof (an acronym for dating site Plenty of Fish).

    “Navigational searches continue to dominate the top search results as users continue to visit their favorite sites via search engines instead of directly entering a web address into their browsers URL bar,” said Bill Tancer, GM of global research for Experian Marketing. “Single-word searches grew 16% in 2012 as a result of continued reliance on search engine’s suggested results. Other top 2012 searches reflected the ongoing infatuation with celebrities online.”

    The terms “yahoo” and “ebay” have been in the top ten since the ranking was started back in 2006.