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Tag: Samsung

  • Samsung Shows Off Advanced Smartphone SDRAM Technology

    Speaking at this year’s International Solid-State Circuits Conference, which ends today, Samsung unveiled their new LPDDR3 DRAM chips. The new chips decrease power consumption over the LPDDR2 chips, drawing 1.2V of power. The 4 Gigabit chips also enjoy a major increase in data transfer speeds, with speeds reaching 6.4 Gigabits per second (Gbps).

    The chips represent a significant advance in smartphone technology, in large part because of their lower power consumption. As smartphones have become more feature-rich, they have required increased battery power to function. Despite some advances, battery technology has remained largely the same. Lowering the power consumption of key components like RAM allows manufacturers to squeeze more life out of device batteries while keeping them small enough to fit inside the kind of lightweight mobile device customers demand.

    Increased data transfer speeds on RAM chips will also make for smartphones that are better equipped to handle high definition video and the increasingly technically demanding games that are beginning to appear on smartphones.

    Samsung is planning to start distribute the chips to smartphone manufacturers beginning in the second quarter of this year, with the chips beginning to make their way into smartphones within the next year.

    I contacted Samsung in an effort to get a little more information about the chips and when they might be hitting the market, but as yet have not received a reply.

    [via TechOn]

  • Samsung Spins Off LCD Business To Make Way For OLED

    Samsung has announced a new plan to return the company’s flat-panel display business to profitability. The company’s board of directors has voted to spin off Samsung’s LCD business into a separate firm called Samsung Display Co. The new firm will be entirely owned by Samsung Electronics, but will start off with 750 billion South Korean won (roughly $667 billion U.S.) in capital.

    The spin-off is effective April 1st, 2012. Samsung is one of many television manufacturers currently making the switch to OLED and AMOLED technology. The company showed off a 55-inch OLED HDTV at CES 2012 last month. The TV generated quite a bit of buzz and garnered several awards. Creating a separate firm for Samsung’s LCD business allows the company to focus its primary attention on OLED technology, while allowing Samsung Display Co. to survive more or less on its own. The proposal approved by Samsung’s board also mentions the possibility that Samsung Display Co. could merge at some point with either Samsung Mobile Display or S-LCD Corporation.

  • HBO Go Comes To Samsung’s Smart TVs

    HBO Go Comes To Samsung’s Smart TVs

    Samsung’s line of Smart TVs are about to receive an influx of content, provided you are an HBO subscriber and your television is compatible with the HBO Go application. This means not only will applicable Samsung Smart TV owners be able to access HBO’s library, instead of being limited to what’s currently being broadcasted across their myriad of high-def channels.

    While the app was announced almost a year ago, it’s finally hitting the streets, although, there are some caveats. Before that, however, to announce the arrival of the HBO Go app for Samsung Smart TVs, both companies took to the world of social media to spread the word, including Facebook and Twitter, of course:

    @daytona24 yes, HBO GO is supported through @directtv on select Samung Smart TVs 52 minutes ago via HootSuite ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    @daytona24 yes, HBO GO is supported through @directtv on select Samung Smart TVs 52 minutes ago via HootSuite ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    RT @HBOGO: Now, add #HBOGO to your new @SamsungTV. Stream to the big screen, free with your subscription through participating providers. 23 hours ago via web ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    As for the caveats, Samsung discussed one on one of their Twitter accounts:

    @jasonkalwa Unfortunately, access to HBO GO on Samsung Smart TVs is currently limited to the US only. 2 hours ago via web ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    Apparently, only certain Smart TVs are compatible with the HBO Go app:

    HBO GO is supported on Samsung 2010 and 2011 Smart TVs with the exception of the following 2011 TV models: PN51D6450DF, PN59D6450DF, PN51D6500DF, PN59D6500DF, PN51D6900DF, PN59D6900DF, PN51D7000FF, PN59D7000FF, PN64D7000FF, UN32D5550RF, and UN40D5550RF.

    HBO GO is only available through participating television providers. On Samsung Smart TVs, the following television providers offer HBO GO free as part of your HBO subscription: AT&T U-Verse TV, Bend Broadband, Blue Ridge Communications, Charter, Cox, DISH Network, Massillon Cable/CPI, RCN, Suddenlink, Verizon FiOS and WOW!.

    The HBO Go app is available at the Samsung Apps site, although, if you’re cable subscriber goes by the name of Comcast, DirecTV and/or Time Warner, you’re out of luck as these companies fight over who gets a biggest piece of the subscription money pie.

  • Google Patents New Lockscreen Method

    Google Patents New Lockscreen Method

    Google has just patented their new lockscreen method for Android, as an answer to Apple’s “slide to unlock” functionality. Google’s new unlock feature is unique in that the user can execute a separate command while simultaneously unlocking the phone. Basically, users can drag apps to the unlock area for easy access. The patent also includes a voice-recognition unlocking function.

    Google calls this their “Input to Locked Computing Device” patent, and hopes to hold their ground against Apple, who’s been on a bit of a patent frenzy of late, recently suing Samsung over display manipulation behaviors on a touchscreen. Apple has likewise sued Motorola over their own attempt at a touchscreen unlocking feature.

    The good news for Motorola and Samsung is that Google initially filed their patent on August 6, 2010, 11 days before Apple fired their own. Meaning, next-gen Android devices would be given a legal unlock-option, after Apple persistently suing over this type of feature for the past 18 months.

  • S. Korea ISP Wants Cut Of Internet TV Profits From Google, Apple

    S. Korea ISP Wants Cut Of Internet TV Profits From Google, Apple

    While Google, Apple, Samsung, and other technology leaders race to populate your living room with Internet-enabled televisions, an internet service provider in South Korea might be revealing itself to be a green-eyed monster for all that Internet TV action. KT Corp, South Korea’s top ISP, has stated it will demand a cut in the profits that companies like Google and Samsung gain from services provided by Internet-enabled TVs.

    According to a Reuters report, the ISP is hoping to claim a stake in the budding Internet TV industry in order to “create a business model that enables [them] to share profits” gained from the use of their networks. They also rehash the usual complaint ISPs state in regard to these issues, saying the increase in streaming video could clog up their network speeds.

    Telecoms like KT Corp have been complaining about streaming services for a while now, so that’s nothing new. What’s novel in KT’s approach is that, instead of trying to bilk their subscribers for money they want, they’re trying to levy a toll from the companies that manufacture and sell Internet-enabled TVs to consumers instead of the consumers themselves. As if to accentuate the seriousness of their demand, KT has already throttled the access of TV applications offered by a Samsung TV.

    Samsung responded to KT’s decision to limit services in a statement:

    Samsung is a pure manufacturer making TVs, smartphones and computers. It’s not logical to demand network fees from a manufacturer that makes products using networks.

    I agree Samsung, it’s not logical, which is why I’ve poured over this article more than I care to admit trying to parse out a legitimate reason for why KT would basically penalize Samsung and their consumers with such a restriction. But I can’t make any sense of it either – well, other than the obvious fact that KT, like most major ISPs, are simply trying to take a short-cut in order to stay competitive with an industry that is quickly leaving them behind.

    With Google TV already here and an iTV possibly on the horizon, this kind of challenge from an ISP is problematic. And as more people gravitate towards the Internet to get their fix of TV shows, don’t think this is the last time you’ve heard of this complaint from ISPs, either. If the practice of an ISP charging Internet TV manufacturers did become common, though, you could almost definitely expect that the Googles and Samsungs would implement a monthly service fee from customers to make up for the loss in profits. Which would counteract why people are moving away from cable for TV programming in the first place.

    But that’s only allowing that companies like Google and Apple capitulate easily to the demands of ISPs like KT Corp. So let’s hope it doesn’t come to that.

  • Apple iPad Beats Samsung Galaxy Tab In Its Own Country

    Apple iPad Beats Samsung Galaxy Tab In Its Own Country

    Samsung is a Korean company. Apple is an American company. Who does South Korea prefer? When it comes to tablet computers, it appears that Apple is the clear winner.

    The Korea Herald is reporting that the Apple iPad has sold more than 1 million units in South Korea since its launch on November 30, 2010. The iPad 2 was introduced in the country on April 29, 2011.

    The newspaper reports that many early adopters in South Korea imported their iPads so the actual number of iPads in the country is most likely much larger.

    An interesting statistic is that two in three iPads sold in South Korea were the Wi-Fi only models. It just goes to show you that many users in the country don’t want to be attached to a data plan from mobile carriers.

    The iPad’s share of the Korean market is at 70 to 80 percent. Samsung’s Galaxy Tab probably wishes it could be as popular.

    With the impending release of the iPad 3, it’s going to get even sadder for Android tablet market shares everywhere.

    Considering that Apple and Samsung have been at war over patents and devices for the past year, this sales new is probably not going to make things any better between the two tech giants.

  • Apple Sues Samsung, Gets Sued By SmartData

    Apple Sues Samsung, Gets Sued By SmartData

    This morning we ran a story about Apple’s victory in a patent lawsuit against Motorola. In that story I pointed out that one chapter in Apple’s ongoing patent battles appeared to be finished. Well, now it seems that Apple’s patent suits are doing a fair impression of a hydra: cut one head off, and two more take its place.

    Apple has filed another suit in Germany against Samsung today, citing infringement of a patent relating to list-scrolling and display manipulation behaviors on a touchscreen display. This suit was filed as an extension to a prior complaint. The older complaint centered on a similar patent relating to scrolling within a photo gallery.

    At the same time, a Swiss company called SmartData has filed suit against Apple for patent infringement. SmartData claims that the AppleTV, Remote app, and iPhone all infringe on SmartData’s lone patent, which “concerns a pocked-size computer comprising a central unit, an input device, a communication interface with a remove network and display and/or sound reproduction means.” According to SmartData’s website (whence comes the description I just quoted) the patent is for a product of theirs called Zukero. Interestingly, the website contains no option to purchase Zukero, nor any more details than a description lifted from the patent abstract and an animation purporting to show Zukero in action.

    (image)

    The “news” section of SmartData’s website consists of six items. The most recent item, dated May 5, 2008, says that “Smartdata is looking to license Zukero (modular computer) patent rights” and offers would-be licensees an email link. Otherwise, SmartData’s website is virtually barren.

    All in all, SmartData smells like a troll. Their complaint, which was filed in U.S. Federal court in San Jose, accuses Apple of willful infringement on SmartData’s patent. SmartData asks for a permanent injunction barring the sale of the offending products, a percentage of royalties from the sale of the infringing products, and that all damages be tripled due to “the willfulness of Defendant’s infringement.” The complaint also asks that the court order Apple to pay SmartData’s costs and attorney fees.

  • Samsung Galaxy S III Set For May Launch

    Samsung Galaxy S III Set For May Launch

    Samsung may be preparing to launch its thinnest smartphone yet, according to new rumors. The new Galaxy S III will be only 7 millimeters thick and will launch in May. At 7 millimeters, the Galaxy S III will be one of the thinnest smartphones ever, and will beat the current generation Galaxy S II by almost a millimeter and a half.

    Korean news site Electronics Times News (Google Translation), also claims that the newest iteration of Samsung’s flagship smartphone will sport a Super AMOLED Plus display, Android 4.0 Ice Cream Sandwich, 8 megapixel front camera and 2 megapixel rear camera, quad-core processor, and 4G LTE capability. Previous rumors have suggested the phone would also have 2 GB of RAM and possibly even 3D functionality. Another report recently hinted that the Galaxy S III may have a waterproof Liquipel coating right out of the box.

    While these are still just rumors, the specs listed by ET News are reasonable. The loss of over a millimeter of thickness would be a pretty impressive feat. Also, a May release date would allow Samsung the chance to beat Apple’s next iPhone – presumably coming out in June or July – to the shelves. We’ll keep you posted as more information becomes available.

  • iTV: Apple Wants OLED Screen, Samsung And LG Not Playing Ball

    Earlier this week we brought you news that Apple was reaching out to major TV component suppliers. Now it seems that Samsung and LG may have been two of those suppliers, and they may not have responded favorably to Apple’s overtures.

    According to a new report from DigiTimes today, Apple has been trying to buy OLED panels from Samsung and LG, and have not met with much success. Both companies debuted remarkable new OLED and AMOLED based HDTVs at this year’s CES conference. Though it may be disappointing to Apple, it’s not all that surprising that they wouldn’t be eager to share. Apple’s iTV has been generating massive amounts of buzz despite still being little more than a rumor. If Apple really is working on it, as seems likely, it would be a major competitor to Samsung’s and LG’s newest and best products. It stands to reason that they would want to keep the core technology of those products under wraps, at least for a little while.

    While rumors of a release date for an iTV have been vague at best, many have suggested that the device would launch in the second half of 2012. If Apple is indeed having difficulty securing display panels, that could be a significant setback that could push any release date into 2013 or later.

  • iPhone 5 To Get A Liquipel Waterproof Coating (Rumor)

    One of the most interesting entries in this year’s CES conference was Liquipel. This remarkable technology promises to make your gadgets completely waterproof. Now it looks like some upcoming smartphones may have Liquipel technology right out of the box.

    According to a rumor published by Today’s iPhone, Apple’s next iPhone and Samsung’s Galaxy S III will ship with a Liquipel coating. The report comes from a source inside a British independent phone retailer. Apparently insurance policies relating to the two phones are being changes to alter how they handle water damage, the leading cause of insurance claims on mobile devices.

    While this is a rumor and deserves its fair share of skepticism, this is exactly the kind of thing Apple likes to do with its products. When the iPhone 3GS launched, Apple made much of the oleophobic coating on the device’s screen. A waterproof coating like Liquipel (or HzO’s Waterblock technology) would be a relatively small change that Apple could turn into a major selling point. What’s more, it would be fantastic news for the 75% of us who take our phones with us to the toilet.

    While there are no devices that currently ship with a Liquipel coating, getting your device treated is a fairly simple process, provided you can stand to be separated from your phone for a couple days. For $59.99 Liquipel will treat an iPhone 4S within 1-2 days of receiving the device. For an extra $10, they will treat it within 2 hours.

    Here’s a video of Liquipel in action.

    What do you think? Would a waterproof coating be a strong selling point for Apple’s next iPhone? Sound off in the comments.

  • NFC Coming To iPhone 5? MasterCard Thinks So

    NFC Coming To iPhone 5? MasterCard Thinks So

    Ed McLaughlin, head of emerging payments at MasterCard, has given some weight to rumors that Apple’s next iPhone will finally include near field communication technology. In a recent interview with Fast Company, McLaughlin said that he expected the use of contactless payment systems like MasterCard’s PayPass – which rely on NFC technology – to expand rapidly in the near future.

    Part of the reason for that expansion, he said, is the technology’s penetration into the smartphone market. McLaughlin insisted that “I don’t know of a handset manufacturer out there that isn’t in the process of making sure their stuff is PayPass ready.” When pressed on whether that included Apple, McLaughlin would only repeat that there aren’t any handset manufacturers not working on the technology.

    Though still in its early days, the technology is becoming increasingly common in the smartphone market. Google Wallet, a system designed for Android phones with NFC technology, stores users’ credit card data on their phones so that they can use them with NFC-based payment systems like PayPass. The Samsung Galaxy Nexus, which launched late last year, includes NFC, and the major mobile phone carriers are said to be working on their own mobile payment system much like Google Wallet (which, incidentally, is likely the reason Verizon blocked Google Wallet on the Galaxy Nexus when it launched).

    More than two years ago we began hearing rumors that the iPhone 4 would have NFC. When the iPhone 4 launch came and went with no mention of NFC, it was thought that Apple might include it in the iPhone 5. In October the iPhone 5 was revealed as the iPhone 4S, and still NFC technology was notably absent. Now, of course, rumors are flying that the next iPhone will finally have the technology built in. Though hardly an direct confirmation, McLaughlin’s statements are strongly suggest that those rumors are correct.

    [Via Fast Company]

  • Samsung Target Of European Antitrust Investigation

    The European Commission has announced it is launching a formal investigation into Samsung for anti-competitive business practices in Europe. The statement alleges that Samsung may have used its patent rights in a way that violated the European Union’s antitrust rules.

    The investigation seems to stem from Samsung’s ongoing legal battle with Apple over patent infringement. Though Apple is never mentioned by name – and is apparently not a target of the investigation – the statement notes that in 2011 Samsung “sought injunctive relief… against competing mobile device manufacturers” on the grounds of patent infringement. The focus of the Commission’s investigation will be whether Samsung’s suits violated the company’s 1998 agreement with the European Telecommunications Standards Institute to license essential patents on fair, reasonable and non-discriminatory terms.

    Samsung filed suit against Apple for infringement of several mobile device patents last year. In response to a suit filed in the U.S. by Apple to block sales of Samsung’s Galaxy Tab 10.1, Samsung initiated legal action in several countries. At the time Samsung’s suits were seen by many as retaliatory. It looks like the European Commission may agree. It is unclear what implications this will have, if any, on the law suits still working their way through several European courts.

  • Google Attorney’s Play Both Sides

    HTC and Samsung Electronics are subject to a patent infringment suit filed by Pepper Hamilton on behalf of Digitude Innovations. HTC and Samsung are partner’s of Google’s, specifically for Android products. Google has been using Pepper Hamilton since 2008 to apply for patents, particularly ones that apply to Android technology.

    Now Google is claiming that by suing Samsung and HTC the law firm has created a conflict of interest for itself and is being disloyal to Google and should be disqualified from representing the Digitude Innovations case in court.

    Google explains in court documents:

    “In short, Pepper Hamilton is accusing its own client of infringement.”

    “Pepper Hamilton should not be allowed to continue alleging infringement against the products and interests of its current client.”

    Google is seeking to resolve the matter but has had no success. They have filed formal paperwork with the courts asking that the case not be allowed to persist under current representation. Google also claims that the law firm attempted to “fire them” as clients over the matter.

    Scott Daniels, a partner with Westerman Hattori Daniels in Washington comments on these type of legal conflicts within law firms:

    “Conflicts are hard on law firms, you don’t want to anger your clients.”

    Google was not informed by Pepper Hamilton of the conflict and maintain that detailed information they shared with the law firm undoubtedly creates a conflict of interest in the case.

  • Samsung Loses Galaxy Tab Ban Appeal In Germany

    Samsung has lost its appeal of an injunction banning the sale of the Galaxy Tab 10.1 in Germany. The Düsseldorf Higher Regional Court upheld a lower court’s ban on sales of the device. Interestingly, though, the higher court decided to uphold the ban because of what it deemed unfair business practices by Samsung, rather than on the grounds of the copyright infringemment claim by Apple. Though the original injunction covered much of Europe, it was later restricted to only Germany.

    The court’s decision to uphold this ban is the latest in a string of rulings that have not favored the Korean electronics giant. German courts have thrown out two separate suits Samsung has filed against Apple for patent infringement in as many weeks. Samsung and Apple have been waging a worldwide legal battle since last spring over Samsung’s alleged copying of Apple’s design elements. The conflict started with the Samsung Galaxy line of phones, and came to a head with the launch of the Galaxy Tab 10.1. Apple filed suit in the US to block sales of the device, Samsung quickly countersued in the US and elsewhere in a legal battle that now spans ten countries and around twenty individual suits. Injunctions on the sale of the are or have been in place in several countries, including the one still in effect in Germany, and another in Australia that was lifted just in time for the 2011 Christmas season.

  • Samsung To Unveil “Revolutionary” Device In Super Bowl Commercial

    Samsung had some pretty interesting news today:

    We’re telling fans first: Next Sunday we launch a device so revolutionary only an ad in America’s biggest game can do it justice. 1 hour ago via Social Publisher · powered by @socialditto

    And then:

    To make our first ever SB ad as noteworthy as the #GalaxyNote itself, it will be one of the longest in the game. Look for it in Q4! 1 hour ago via Social Publisher · powered by @socialditto

    The longest ad of the entire game? Really, Samsung? This “revolutionary” device better be capable of taking you into the past so you can make a wager on the eventual winner of the Super Bowl XLVI because you’ll need those winnings to pay for the exorbitant cost of running a commercial during the game. According to USA Today, a 30-second commercial slot cost an average of $3.5 million so…. even a 60-second spot would run Samsung around $7 million. Given Samsung’s claim that this is the longest commercial of the entire game, I’d expect they spent well beyond that estimate. So… what could Samsung possibly be planning to reveal that would justify spending millions of dollars? A new tablet? A new phone? A balanced budget? I mean, I guess it could be the commencement of their marketing blitz for the Galaxy Note launching in a few weeks (that would be anticlimactic though). Who knows. Tell us what you think below.

  • Samsung Galaxy Note Coming To AT&T February 19th

    Samsung Galaxy Note Coming To AT&T February 19th

    Earlier this month we brought you news from CES that the Samsung Galaxy Note would be coming to the US on AT&T’s network sometime this year. Now the carrier has announced that the device will be launching on February 19th and will retail for $299.99 with a two-year contract. Those who don’t want to wait for the February 19th in-store launch of the device can pre-order it starting on February 5th for delivery by the 17th. Preorders can be placed online or in an AT&T store.

    The Galaxy Note is certainly an interesting entrant in the smartphone/tablet market. With its 5.3-inch OLED screen and S Pen (stylus), it aims to split the difference between smartphone and tablet. It also includes several unique features designed to leverage the device’s unusual screen size. S Memo is a multimedia application designed to accommodate a variety of user-created content including pictures, voice recordings, typed text, or handwritten material. It also includes a beefed-up calendar application that integrates the phone’s to-do list and scheduling apps.

    The Galaxy Note’s peculiar smartphone/tablet design makes it unique among its competition. It will be interesting to see how it fares. Jeff Bradley, senior vice president, Devices, AT&T Mobility and Consumer Markets praised the Galaxy Note for bringing “a new level of efficiency to busy customers who would normally rely on multiple devices.” The Galaxy Note, he said, will allow users to “accomplish more with a single device than ever before.”

    The Galaxy Note requires a minimum 2-year contract and data plan. The device is also 4G LTE compatible, which means it will work on AT&T’s fledgling 4G network.

  • Voss Rejects Samsung’s Second 3G Patent Lawsuit

    Mannheim’s Regional Court’s Judge Andreas Voss dismissed the second 3G patent lawsuit against Apple by Samsung. Samsung has been seeking settlements from Apple on infringement claims regarding various 3G/ UMTS patents in various jurisdictions.

    These lawsuits merely add to a long list of legal battle between the two technology giants. Earlier this week Apple lost in efforts to prove Samsung, and partner Galaxy Tab, guilty of infringing on FOSS patents in a Dutch court.

    No doubt that Samsung will be appealing some of the court decisions. So far though neither Apple nor Samsung has made very much progress in their litigation against each other. One dominant cause for their lack of progress in the courts might be the fact that both corporations are doing very well sales wise.

    Neither one can substantiate any significant losses due to the infringements, so no court has been eager to impose a settlement agreement. I am sure we have not see the last of these suits from either party.

  • Samsung Wins Decision Against Apple In On-Going Patent Wars

    Samsung and their Galaxy Tab have been given the green light to be sold in the Netherlands and distributed throughout the European Union. That’s the word from Florian Mueller over at FOSS Patents earlier today, who reported that Apple failed to prove to a Dutch court that the Galaxy Tab infringes upon a design patent related to Apple’s iPad.

    Mueller explains that while the Galaxy Tab will continue being sold in the EU, the appeals court’s decision doesn’t lift the preliminary injunction against the Galaxy Tab that was granted to Apple back in August. That injunction, however, could be lifted as soon as next week.

    In better words than I could possibly articulate, Mueller explains why this legal patent saga between Apple and Samsung has continued at an incremental pace throughout different parts of the world:

    The two companies need the courts in various jurisdictions to clarify where Apple’s exclusive scope of protection ends and Samsung’s freedom to compete begins. There’s no mathematical formula based on which they could simply agree that Samsung’s products are allowed to have a degree of similarity of up to (for example) 70%. Instead, they need guidance from judges.

    It’s amazing how after knowing and following this court drama for this long, only now has someone described the dispute with perfectly concise and illustrative words.

  • Samsung Takes A Dig At Apple Fans In New Ad

    Samsung has released a new ad making fun of iPhone fans. Entitled “Samsunged” the ad takes a subtle shot at the iPhone’s battery life issues, and picks on the iPhone’s lack of built-in turn-by-turn navigation. It shows a group of would-be iPhone buyers waiting in line outside an Apple store, talking with a hipster (complete with fixed-gear bike) about his Samsung Galaxy S II phone. When they realize that his phone comes with turn-by-turn navigation functionality built in, one of them says “We just got Samsunged.” Yes, “Samsunged.” Check it out for yourself below:

    As commercials go, it’s hardly the worst I’ve seen, but it comes across as one of those ads that really wants to be clever but doesn’t quite manage it. What do you think? Let us know in the comments.

  • CES 2012: Celebrity Appearances Didn’t Actually Do Much Good

    CES 2012: Celebrity Appearances Didn’t Actually Do Much Good

    Using big name celebrities to push products is usually good marketing strategy. When people see an entertainer they know and like pushing a product, it makes the product more memorable, and makes them more inclined to buy it. Well, that’s how it’s supposed to work, anyway. Several companies tried the strategy at this year’s CES 2012, though, and were disappointed to find that most of the buzz was about the celebrity instead of the product. For example, a lot of people know that Justin Bieber was at the show this year, but how many know he was there promoting mRobo’s dancing robot?

    According to a new infographic from NM Incite and Oxford Communications, mRoby wasn’t the only company whose plan to bring in a big name backfired (Bieber was reportedly paid $100,000 for his appearance). While the celebrities who put in appearances at CES generated a lot of buzz, almost all of it was about the celebrities themselves. Of all the tweets mentioning celebrities at CES, a paltry 15% included any reference to the brand or product they were there to promote.

    The infographic also includes some other interesting tidbits about CES. Apparently Samsung was the most talked-about brand, while tablets were the most talked-about products (followed by smart phones and TVs). Check out the full infographic below and let us know what you think in the comments.

    CES 2012 Infographic

  • Verizon Expanding 4G LTE Network To Five New Markets

    Verizon announced today that they are expanding their 4G LTE network. The network will be activated in five new markets tomorrow and expanded in three others. Tomorrow’s launches bring the total number of markets with access to the 4G network to 195.

    Verizon will flip the switch tomorrow on networks in Glens Falls and Utica in New York, Brownsville and McAllen in Texas, and Lawton, Oklahoma. Networks in Atlanta, Houston, and Spokane are being expanded.

    Verizon 4G Coverage Map

    Users connected to Verizon’s 4G network should generally experience downlink rates from 5 to 12 megabits per second (Mbps), and uplink speeds of 2-5 Mbps.

    Verizon offers a wide variety of 4G devices on its network, including LG’s Spectrum, which was announced at CES 2012, the Samsung Galaxy Tab 7.7, and Motorola’s Droid line of phones. The iPhone 4S is not LTE capable, so it cannot run on Verizon’s network (a problem AT&T worked around by dual-layering their LTE network with an HSPA+ network, which the iPhone 4S is compatible with). The next-generation iPhone, presumably coming this summer, will probably have LTE capability.