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Tag: Salesforce

  • Salesforce Aims To Give Companies LinkedIn-Like Community Experience

    Salesforce Aims To Give Companies LinkedIn-Like Community Experience

    Salesforce announced the launch of the Salesforce1 Community Cloud, which it says propels the company into the fast-growing $3.5 billion enterprise collaboration market.

    According to Salesforce, the offering enables companies to create their own trusted LinkedIn-like communities, which are connected to their own business processes. These, the company says, can be used to engage customers, partners, and employees in a new way.

    “More than 2,000 active communities have gone live since we first offered a communities product just over a year ago,” said Nasi Jazayeri, executive vice president of Salesforce1 Community Cloud. “Based on the success we have seen with customers, tremendous market opportunity and support from our ecosystem, salesforce.com is doubling down on communities with our new Community Cloud.”

    Elaborating on the LinkedIn concept, Salesforce says, “LinkedIn is an example of a company, that, among other things, in the consumer world, has created a community for recruiters and job seekers. Members can personalize their job search, connect with colleagues and discover and share information about job openings—all from any device. Today, companies want to create their own communities with the same personalization and mobile access of LinkedIn, that are also completely connected to their business processes.”

    The offering costs $500 per month, and it should become generally available in October.

    You can get an overview here.

    Image via Salesforce

  • Salesforce Desk.com Adds Video Customer Support

    Salesforce Desk.com Adds Video Customer Support

    Salesforce announced the launch of a new video support center for Desk.com, which it claims “empowers companies to transform their customer service offerings through video.”

    A spokesperson for the company tells WebProNews, “Now, companies can add video content from any of the leading video platforms to their online customer service strategy to empower customers to find instant, visual access to help.”

    The offering enables businesses to include one-click rich video content to replace or supplement text support articles. It also includes custom help center design templates and advanced knowledge reports, which cover video performance.

    Desk.com GM and SVP Leyla Seka says, “If a picture is worth a thousand words, a video is priceless. Today customers expect video when it comes to customer service. Now any fast-growing company can use video to provide awesome customer service with Desk.com.”

    Customers with Vimeo PRO subscriptions can embed Vimeo’s HD player without advertising.

    Michael Weissman, GM at Vimeo, said, “Video is a powerful tool for brands to connect with customers and we’re seeing that at all levels at Vimeo, from highly produced branded films to product demo videos. As a Desk.com customer and video hosting platform, we’ve been integrating videos into support articles and understand first hand its value. We’re excited to be part of the new Video Support Center and empower other businesses with Vimeo’s affordable professional grade tools to create beautiful, well-crafted video for product overviews, how-to guides, troubleshooting and more.”

    The video support center is included with a Desk.com subscription, which starts at $30 per month, per agent.

    Image via Desk.com

  • Salesforce Launches New Desk.com, Mobile App

    Salesforce Launches New Desk.com, Mobile App

    Salesforce announced a new version of Desk.com on Tuesday complete with a mobile app, reporting engine, and “intelligent” agent console.

    The console can be personalized on a per agent basis to make each more productive, but still honor the rules, workflows, and templates set for the company.

    “The new reporting engine of next generation Desk.com provides detailed metrics and invaluable insights into every aspect of customer service performance,” the company says. “These out-of-the-box reporting tools are built for speed and productivity to provide fast-growing companies with deeper insights to resolve customers’ problems. Now a manager can view comprehensive reports to identify real-time trends that fuel decision making and product innovation. In addition, Desk.com now includes 10X more APIs to quickly connect data from other apps to provide a holistic view of the customer and an effortless integration with Salesforce.”

    The mobile app obviously gives businesses the ability to manage customer service on the go. Features include the ability to add notes, update statuses, and assign cases.

    GM and SVP of Desk.com, Leyla Seka, said, “Awesome customer service is the new competitive advantage. With Desk.com, fast-growing companies now have the right solution to position themselves for growth—addressing their needs now and in the future.”

    General availability starts today at $30 per month per agent. The mobile app is available for iPhone and iPad with Android coming in the fall.

    Image via Desk.com

  • Salesforce Takes Wearable Computing To Enterprise With Salesforce Wear

    Salesforce Takes Wearable Computing To Enterprise With Salesforce Wear

    Salesforce announced the launch of a new Salesforce Wear developer pack as it aims to bring enterprise services to wearable computing devices. The pack will help developers get companies connected to their customers through apps for wearables.

    The company has already partnered with ARM, Fitbit, Pebble, Philips, Samsung, and others to get started. Its building support for Android Wear, ARM, Fitbit, Google Glass, Myo from Thalmic, Nymi from Bionym, OMsignal, Pebble, Philips, and Samsung Gear 2.

    About 50 million wearable devices are expected to be sold this year, with that number predicted to be more like 180 million in 2018.

    “Wearables are the next phase of the mobile revolution,” said Daniel Debow, SVP, emerging technologies, salesforce.com. “With Salesforce Wear, companies can now capture the massive opportunity these devices offer to connect with customers in new ways.”

    The company is envisioning “connected 1:1 experiences,” contextually aware sales apps, faster and safer service resolution, and of course, “endless possibilities”.

    “With a connected wearable, going to a favorite casino, resort or amusement park will mean never having to pull out your wallet, juggle a hotel card key or search for an app,” the company says. “What if it was possible to anticipate needs and give VIP treatment to any visitor? With wearable devices like a wristband seamlessly connected to customer data, destinations can deliver customized journeys for every guest.”

    The developer pack is available to over 1.5 million Salesforce1 developers. It’s included with all user licenses of Salesforce CRM and the Salesforce Platform.

    Image via PR Newswire

  • Google Gives Businesses A Hangout Button To Let Customers Video Chat From Their Sites

    Google Gives Businesses A Hangout Button To Let Customers Video Chat From Their Sites

    Google launched a new Hangout start button for businesses and developers, which can be embedded in any app or website.

    Google has already worked with a few enterprise software companies including Zendesk and Freshdesk for customer support hangouts, Zoho for recruiting hangouts, Lucidchart and Smartsheet for document and team collaboration.

    “Hangouts change the way employees connect and collaborate,” a spokesperson for Google tells WebProNews. “Both large and small companies like The Weather Channel or Jeni’s Splendid Ice Cream — where the company’s COO lives in Los Angeles but is on Hangouts multiple times each day to stay connected with the Ohio-based company and its employees — are making great use of Hangouts to communicate just like in real life. Of course earlier this year we also launched Chromebox for meetings, which runs Hangouts to transform the meeting room experience.”

    Chromeboxes come in the form of hardware from companies like Asus and Dell

    “Whether you’re a sales rep working in a CRM app or an engineer in a project management tool, it only takes one click to launch a Hangout and your team will automatically be invited,” says Stephen Cho, head of Google Apps and Hangouts Technology Partnerships of the new button. “You can even improve customer service with the ability to quickly launch into a video Hangout with a client to resolve an issue.”

    “With this new Hangouts button, apps everywhere will let colleagues, partners, and customers meet face-to-face anytime, anywhere, and work more effectively together with just one click,” he adds.

    Here’s a video from Esna showing how you can start a hangout from within Salesforce.

    Barb Darrow at GigaOm suggests sites use the feature in place of live chat buttons that are often used throughout the web, though as a commenter points out, website chats don’t typically require a Google account.

    Either way, the button provides site owners with a new way to capture engagement on their sites – engagement between colleagues related to your content, or even among friends, depending on just what kind of content you actually provide.

    You can find the code for the button here. There is a variety of options, including markup, JavaScript, and HTML5.

    Back in November, Google added global address list support to Hangouts for Google Apps users to make it easier for business people to have conversations with their colleagues. They also added settings to let Google Apps admins customize which Hangouts feature were actually available to employees.

    Image via YouTube

  • Microsoft And Salesforce Launch Strategic Cloud Partnership

    Microsoft And Salesforce Launch Strategic Cloud Partnership

    Microsoft and Salesforce just announced a strategic partnership, which will see the two creating new solutions that connect Salesforce’s CRM apps and platform to Microsoft Office and Windows.

    The company announced two specific products: Salesforce1 for Windows and Windows Phone 8.1 and Salesforce for Office 365. The former will let customers access Salesforce “and run their business” from their Windows device. A preview will be available this fall followed by general availability in 2015.

    With the latter, businesses will be able to access and collaborate on Office content from within Salesforce and on Salesforce1 using Office Mobile, Office for iPad and Office 365. They’ll be able to use OneDrive for Business and SharePoint Online as storage options for Salesforce, and use Salesforce and Outlook together with a new Salesforce App for Outlook. Finally, businesses will be able to connect Salesforce data to Excel and Power BI for Office 365.

    “We are excited to partner with salesforce.com and help customers thrive in a mobile and cloud-first world,” said Microsoft CEO Satya Nadella. “Working together we’ll deliver new solutions that connect the customer insights of Salesforce to the cloud productivity of Office 365, the cloud platform of Azure and the mobility of Windows, so our customers can do more.”

    “Today is about putting the customer first,” said Salesforce CEO Marc Benioff. “Together with Microsoft, we are building bridges that allow customers to be more productive.”

    Terms of the deal were not disclosed.

    Image via Microsoft

  • Pinterest Gives Marketing Tech Products New API Access

    Pinterest Gives Marketing Tech Products New API Access

    Pinterest announced that it is working with a small group of marketing technology companies to offer Pinterest business insights. These include Salesforce (Exact Target Marketing Cloud), Hootsuite, Spredfast, Percolate, Piqora, Curalate, and Tailwind.

    These companies are getting automated access to public data through Pinterest’s Business Insights API.

    “Many businesses use Pinterest to learn about their customers,” says Pinterest’s Steve Cohen. “You might want to learn which of your products are popular, what types of images work best or which Pins are driving the most engagement and sales. All of these insights can help your business use Pinterest better, which in turn means a better experience for Pinners.”

    “Insights help businesses engage better with Pinners,” he says. “This could be which boards and Pins are getting the most engagement, which downstream actions Pins are driving or what products are most popular with Pinners.”

    Pinterest is, of course, keeping its own Pinterest Analytics offering around. Its partners are encouraged to add additional insights and features that Pinterest itself doesn’t currently offer.

    Last month, Pinterest added support for Google Analytics UTM variables to give businesses a look at their performance in the Google Analytics dashboard.

    Last week, Pinterest secured a new $200 million round of funding, and the company apparently intends to use the money to make discovery better, and help people find things. Pinterest is moving in more and more of a search direction, and that could mean big things for businesses. Having better insights is only going to gain importance.

    Image via Pinterest

  • Software Revenue Rose 4.8% Last Year

    Software Revenue Rose 4.8% Last Year

    The PC market is in a funk, with PC manufacturers scrambling to find a way to make desktop and notebook PCs relevant within the new reality of mobile tablets and smartphones. That doesn’t mean, however, that the software companies providing the applications for the PC market are headed the same way. As businesses and consumers push forward with their already-capable PCs, software sales are still growing.

    Market research firm Gartner today released a new report showing that global software revenue hit $407.3 billion during 2013. This is up 4.8% from the $388.5 billion the industry earned during 2012.

    Though it is clear that the software industry is enduring the hardware shift of the past few years, software itself is also undergoing a major transition. According to Gartner this shift involves companies that are both supporting existing traditional software infrastructures while rolling out new cloud-based solutions and pioneering other subscription-based services. Even many of those PC hardware companies that are struggling to hold back the rising tide of mobile devices are re-configuring their business models to rely more on enterprise software and security services.

    “The software market has been changing shape over the past five years, and cloud is driving the bulk of this change as software vendors acquire and provide applications and infrastructure technology to support the cloud and the internet of things (IoT) movement,” said Joanne Correia, research VP at Gartner. “A clear indicator of this is that for the first time we have a pure cloud vendor in the top 10.”

    The cloud vendor Correia referenced is Salesforce.com, a customer relationship management (CRM) company that provides businesses with cloud-based CRM solutions. Salesforce ranks tenth on Gartner’s list of the top ten software vendors of 2013 ranked by revenue. The company saw its revenues increase by over 33% year-over-year in 2013, up to $3.8 billion.

    The list is led by the perennial heavyweight of the software business, Microsoft, which grew software revenue 6% to hit $65.7 billion in 2013. They are led by Oracle ($29.6 billion), IBM ($29.1%), SAP ($18.5 billion), and Symantec ($6.4 billion). Another heavily cloud-based business, VMware, rose to eighth place on Gartner’s list by increasing revenue 14.1% to $4.8 billion in 2013.

  • Colin Powell Is Now On The Salesforce Board Of Directors

    Colin Powell Is Now On The Salesforce Board Of Directors

    Salesforce announced on Friday that it has appointed retired four-star general (and former National Security Advisor, Chairman of the Joint Chiefs of Staff, and Secretary of State) Colin Powell to its Board of Directors. His position actually went into effect on Thursday, and increases the size of the Board to 11 members.

    “We are honored and delighted that General Powell has joined our Board of Directors,” said Salesforce CEO Marc Benioff. “General Powell is an extraordinary leader who has inspired and influenced me during more than 15 years of friendship. He was also instrumental in shaping salesforce.com’s integrated philanthropic model and the formation of the Salesforce.com Foundation many years ago. We couldn’t be happier to have him join our Board.”

    Powell added, “After many years of friendship with Marc and admiration for salesforce.com, I am excited to be joining the Company’s Board of Directors. In addition to being on the forefront of innovation, salesforce.com has been a remarkable leader, and has inspired many other companies, as it has made philanthropy a central part of its value system.”

    Powell was already making headlines this week for posting a vintage selfie on Facebook:

    He hasn’t posted anything about Salesforce yet.

    In addition to Benioff and Powell, the company’s Board consists of: Keith Block (president and vice chairman); Craig Conway (former CEO of PeopleSoft); Alan Hassenfeld (former chairman and CEO of Hasbro); Craig Ramsey (former senior vice president of worldwide sales for Siebel); Sanford Robertson (principal of Francisco Partners); John Roos (former U.S. Ambassador to Japan); Lawrence Tomlinson (former senior vice president and treasurer for Hewlett Packard Company); Robin Washington (CFO of Gilead Sciences); and Maynard Webb (chairman of Yahoo).

    Image via Facebook

  • Salesforce To Buy ExactTarget For $2.5 Billion

    Salesforce To Buy ExactTarget For $2.5 Billion

    Salesforce announced on Tuesday that it has entered an agreement in which it will acquire ExactTarget for about $2.5 billion. Salesforce will commence a tender offer for all outstanding shares of ExactTarget at $33.75 per share, in cash.

    Salesforce says the acquisition will further its CRM platform goals and help it create a “world-class” marketing platform across email, social, mobile and the web.

    Salesforce CEO Marc Benioff said, “The CMO is expected to spend more on technology than the CIO by 2017. The addition of ExactTarget makes Salesforce the starting place for every company and puts salesforce.com in the pole position to capture this opportunity.”

    “ExactTarget’s mission is to revolutionize how businesses connect with their consumers using data-driven digital marketing across all channels,” said Scott Dorsey, ExactTarget chairman, CEO and co-founder. “Salesforce.com’s tremendous strength in social marketing, along with its leadership position in sales and service, not only will accelerate this vision, but also provide our customers with a powerful, integrated CRM platform to transform their end-to-end customer experience.”

    The acquisition is expected to increase Salesforce’s total revenue by $120 to $125 million. ExactTarget is used by over 6,000 companies, including Coca-Cola, Gap and Nike.

    The deal has been unanimously approved by the Boards of Directors of both Salesforce and ExactTarget.

  • Salesforce Acquires Content Integration Solutions Company EntropySoft

    Salesforce Acquires Content Integration Solutions Company EntropySoft

    Salesforce has acquired EntropySoft, a French content integration solutions company. VentureBeat says Salesforce confirmed the deal (the value of which is unknown), but that it will not be making a formal announcement.

    The EntropySoft home page is displaying the following image, but not much else:

    EntropySoft

    From the looks of things, any products EntropySoft offered are not going to continue to operate independently, as all links to the site (at least those listed as Google sitelinks) simply redirect to the home page announcement. That includes the Products page.

    As VentureBeat points out, EntropySoft’s sales executive Serge Guillerme recently updated his LinkedIn profile to show that he’s a customer success strategy manager at Salesforce.

    Salesforce will hold its fourth quarter earnings call on February 28th.

  • Facebook Launches Strategic PMDs Program

    Facebook Launches Strategic PMDs Program

    At Salesforce’s Dreamforce conference, Facebook announced a new designation for “top marketing developers,” called Strategic Preferred Marketing Developer.

    “The designation is reserved for a small group of PMDs that are driving outstanding results in the Facebook marketing developer ecosystem and is earned through a rigorous selection process that considers each company’s impact and commitment,” Facebook says. “Strategic PMDs will receive our highest level of support, and will be reevaluated every six months.”

    “Agencies and brands looking to take their Facebook marketing to the next level can select a Strategic PMD knowing that they are in the hands of experienced partners that will receive priority product and business support, in-depth training, and access to alpha and beta product trials,” the company adds.

    Here’s what the Strategic PMD badge looks like:

    Strategic PMDs

    These companies have earned the designation: Adobe, AdParlor, Alchemy Social, Brand Networks, Glow, GraphEffect, Kenshoo, Nanigans, Salesforce, SocialCode, Spruce Media and 77Agency.

    PMDs will receive the following from Facebook: priority product and business support, access to alpha and beta product trials, improved turn-around times for ads review and tech issues, product planning sessions and co-development of product go-to-market strategy, improved access to the Facebook product and engineering teams, in-depth training on Facebook products, and marketing assets, which Facebook says “will clearly designate the company as a strategic PMD.”

    Facebook expects PMDs to actively participate in quarterly product and business planning, co-develop product roadmaps, sales/marketing strategies and KPIs, measure success related to jointly establish KPIs, rapidly adopt new Facebook marketing products, participate in co-marketing opportunities (like case studies and events), and fully comply with PMD program policies.

    On a somewhat related note, Salesforce’s Buddy Media announced at Dreamforce that Salesforce Marketing Cloud is integrating Facebook’s new custom audience targeting feature.

  • Salesforce Unveils A Bunch Of New Social And Cloud Offerings

    Salesforce Unveils A Bunch Of New Social And Cloud Offerings

    Salesforce kicked off its annual Dreamforce event with a bunch of announcements.

    “Today’s leading companies recognize that business is social,” said CEO Marc Benioff. “With new innovations across our six product lines, companies can transform the way they sell, service, market, collaborate, work and innovate in order to connect more deeply with customers.”

    For one, Saleforce unveiled the new Salesforce Touch, Chatter Communities for Partners and Data.com Social Key. Salesforce Touch expands on the company’s mobile strategy, and is powered by HTML. It lets reps collaborate on deals from their mobile devices.

    Social key

    Salesforce says Chatter Communities for Partners will “connect companies with distributors, resellers, suppliers and more to drive sales through seamless deal registration, access to proven sales tools and collaboration with the right experts.”

    Salesforce Data.com Social Key brings together context from social networks with “traditional company data”.

    Believe it or not, that was all one announcement.

    The second announcement was for Chatter Communities For Service, which the company says “will turn old world of legacy portals upside down by enabling customers to tap directly into a private social community of industry peers and company experts.” It will also integrate with the Service Cloud.

    Chatter Communities

    Thirdly, Salesforce unveiled Salesforce Marketing Cloud, which combines social listening, content, engagement, advertising, workflow, automation and measurement. It’s powered by Buddy Media and Radian6 – two recent acquisitions by the company.

    Salesforce Chatterbox, the fourth announcement, is for file sharing across devices. The company says people can use it to manage and share files in the context of their business.

    Chatterbox

    Salesforce Work.com is described as “the world’s first social performance management platform,” and features real-time recognition and rewards with feedback and performance reviews. The company has partnered with Amazon to “enable companies to reward and motivate their people directly from Work.com”

    Salesforce Work.com

    Finally, the company announced its next-generation Salesforce Platform with Salesforce Identity and the Salesforce Touch Platform. Salesforce says Identity will deliver “Facebook-like identity for the enterprise,” and that the new Touch Platform will allow mobile apps to be written once and deployed anywhere.

    Salesforce Touch is generally available today on iPad, and is currently scheduled to be available on iPhone and Android the first half of 2013. It’s included in all Salesforce editions.

    Chatter Communities for Partners is currently scheduled to be available in limited pilot this fall. It’s currently scheduled to be generally available the second half of 2013.

    Data.com Social Key is currently scheduled to be generally available the second half of 2013. Pricing will be announced at general availability.

    Chatter Communities for Service is scheduled to be available in limited pilot this fall, and is scheduled to be generally available the second half of next year. Pricing for that will also be announced at general availability.

    Desk.com is available today, with pricing starting at $49, per full-time agent per month, for unlimited usage. Flex pricing is also available for $1 per part-time agent per hour.

    Salesforce Marketing Cloud is generally available today, with pricing starting at $5,000 per month.

    Chatterbox is currently scheduled to be available in pilot the first half of next year, with pricing announced at the time of general availability.

    Work.com is scheduled to be generally available in calendar Q4 of this year, with pricing and packaging to be announced at general availability.

    Salesforce Touch Platform is generally available now and included as part of Force.com. The Mobile SDK and other mobile components are available on Github .Salesforce Identity is scheduled to be generally available in 2013, with pricing to be announced.

    Salesforce has a whole lot more info about all of this stuff on its blog in a series of posts.

  • Salesforce Is Rumored To Be Paying Big Bucks For Another Company [Updated]

    Salesforce Is Rumored To Be Paying Big Bucks For Another Company [Updated]

    Update: It’s no longer a rumor. GoInstant made the announcement. According to AllThingsD, the price was $76 million.

    Saleforce is getting ready to buy GoInstant for over $70 million, according to the Wall Street Journal, who cites “people familiar with the matter”.

    Neither company has officially confirmed the rumor.

    GoInstant offers a co-browsing product, which lets two or more people browse the web together.

    “Think of GoInstant as a ‘3rd browser in the cloud’ where multiple participants connect and co-browse together,” the company says.

    GoInstant

    Other recent Salesforce acquisitions include ChoicePass, Buddy Media and Stypi.

  • Salesforce to Acquire Buddy Media

    Salesforce to Acquire Buddy Media

    Enterprise cloud computing company Salesforce is set to acquire Buddy Media, the makers fo social enterprise software. The purchase would augment Salesforce’s enterprise offerings with a ready-made solution for social media brand management.

    The news was first reported by All Things D, which cites unnamed sources as saying the two companies have agreed to terms of the sale, though the purchase is not yet final. Buddy Media will be bought for more than $800 million, a bid by Salesforce that evidently beat out a lower one by Google.

    Salesforce is an enterprise cloud computing company whose mission is “the end of software.” To that end, the company provides numerous cloud solutions for businesses, including Sales Cloud sales force automation, Service Cloud customer service support, and Radian6 social media monitoring, which Salesforce acquired las year. The company is beating earnings estimates and rising in prominence as one of the top cloud solutions companies in the U.S. It has also recently updated its Chatter cloud collaboration service to include real-time messaging.

    Buddy Media specializes in Facebook advertising. It manages a brand’s total social media presence on Facebook, maintaining pages, app, ads, and offers. The company also manages brand image on other social networks such as Twitter and Google +. Buddy Media claims to have eight of the top ten global advertisers as clients. Earlier this year Buddy Media appointed a new president to the company, Susan St. Ledger.

    With Facebook now public and desperately trying to raise revenue forecasts, it makes sense that Buddy Media would be a hot commodity. With this acquisition, Salesforce is positioning itself to be the middleman between advertisers and Facebook. And with both Radian6 and Buddy Media, Salesforce is now the go-to solutions company for social media advertising.

    (via All Things D)

  • Salesforce Updates Chatter With Real-time Messaging

    Salesforce Updates Chatter With Real-time Messaging

    Salesforce, an enterprise cloud computing company, announced today that it will be updating Chatter, its social networking app and platform, with real-time instant-messaging capabilities and screensharing. The announcement came on the Salesforce Company Blog, where Peter Coffee, vice president and head of platform research at Salesforce, touted Chatter as “game-changing.” He stated that Chatter Messenger and Chatter Screensharing allow users more opportunity to work “in the app” full time. From the blog post:

    Today’s announcement of Chatter Messenger and Chatter Screensharing adds new power to what we already call “the engine of the social enterprise,” in the words of Senior VP and Chatter General Manager Kendall Collins. Ever since Chatter first went into general release, going on two years ago, it’s steadily taken on new capabilities that have made other tools seem increasingly irrelevant; Messenger and Screensharing add real-time facilities that further extend the rich Chatter portfolio of threaded conversations, object-following updates, in-line processes, and secure external customer groups that combine to break down silos and add value to other IT assets.

    VentureBeat, through an interview with Collins, reported on some of the details of the new features. According to VentureBeat, Chatter Messenger will launch around the time of Dreamforce, Salesforce’s cloud computing business conference scheduled for mid-September. Messenger will be integrated with Chatter and won’t require an extra download. Chatter Screensharing will only be tested in a closed beta during the third quarter of 2012, and has no official target date.

    (via VentureBeat)

  • Salesforce acquires Collaborative Text Editor Stypi

    Salesforce acquires Collaborative Text Editor Stypi

    We’ve learned today that Stypi will be acquired by Salesforce.com, an enterprise cloud computing company. Their goal is helping businesses communicate and collaborate with customers in a safe and easy way. Stypi is a company that can help Salesforce add to their already rich portfolio of enterprise communications solutions.

    Stypi specializes in online collaboration in source code editing, website copy, and a number of other situations that require online solutions to the editing process. Essentially they are a company founded on the concept of facilitating productive and simple online collaborations.

    Yesterday, in their blog post, co-founder Jason Chen and Byron Milligan explained a little about the acquisition and how in Salesforce, they have found a like-minded ally. The Palo Alto startup also expressed their enthusiasm for joining up with Sales force.

    Here’s what Jason Chen and Byron Milligan had to say about the acquisition:

    “We’ve found that they share our vision for collaboration and all of its possibilities and together we’ll be able to create even more amazing collaboration solutions.”

    “We’re super excited about this new leg in our journey, and can’t wait to share these steps with you.”

    “Most importantly, Stypi will continue to be the Stypi you know. Our users will continue to have access to this great service, community, and innovation.”

    So the great thing about the acquisition is their products will still be available to people who have enjoyed and taken advantage of their services in the past. Salesforce has not yet commented on the acquisition.

  • Adobe EchoSign Updates Salesforce Integration

    Adobe EchoSign Updates Salesforce Integration

    Adobe’s electronic signature and enterprise content management system EchoSign has today released an update to its integration with global enterprise software platform Salesforce, entitled Adobe EchoSign for Salesforce version 12. Adobe acquired EchoSign last July, in a bid to add an e-signature platform to its document exchange services, integrating the software with existing Adobe products SendNow, FormsCentral and CreatePDF. The new update at the Salesforce end facilitates faster document signing, tracking and filing – on a global level – and now allows users to:

    – Merge data directly from Salesforce into their EchoSign agreements.

    – Send agreements based on new pre-designed templates. Once a user has chosen a template, they simply hit the “Send to EchoSign” button to send the agreement.

    – Create personalized settings for email message, recipients, attachments, agreement expiration, security elements and more.

    – Further customize agreement options, allowing sales teams to create settings at the profile or user level, not just for organizational defaults.

    – Automatically send a document for signature without user intervention with new workflow automation and background actions.

    – Improve customer relationships by providing language support.

    A representative for Adobe offered a list of the languages EchoSign for Salesforce V12 supports:

    Chinese (China), Chinese (Taiwan), Danish (Denmark), Dutch (Netherlands), English (UK), English (US), Finnish (Finland), French (France), German (Germany), Icelandic (Iceland), Italian (Italy), Japanese (Japan), Korean (South Korea), Norwegian (Norway), Polish (Poland), Portuguese (Brazil), Portuguese (Portugal), Russian (Russia), Spanish (Spain) and Swedish (Sweden).

    Below is a small clip on the functionality of the EchoSign language packs:

    Adopting EchoSign’s cloud-based contract and e-signature solutions cuts sales cycles by 200-400%, with 42 minutes being the average time for a document getting e-signed. EchoSign users see $900 million in transactions each month, and 97% of its customer base recommends the system. Aligned with Salesforce enterprise software, EchoSign speeds up contract management, allowing businesses to improve customer relationship management.

  • Salesforce Earnings: Company Beats Estimates

    Salesforce Earnings: Company Beats Estimates

    Salesforce released its earnings report for fiscal Q4 and full-year 2011, beating most estimates.

    Quarterly revenue was $632 Million, up 38% YoY. Full-year revenue was $2.27 Billion, up 37% YoY.

    “Salesforce.com’s 38% revenue growth in the fourth quarter was a spectacular finish to our fiscal year, a year in which we delivered 37% revenue growth and added nearly 2,500 employees, including nearly 2,000 in the U.S.,” said CEO Marc Benioff. “Given the strong customer response to the social enterprise, we’re excited to raise our guidance today, which puts us on pace to exceed the $3 billion revenue run rate during FY13.”

    Here’s the release in its entirety:

    SAN FRANCISCO, Feb. 23, 2012 /PRNewswire/ — Salesforce.com (NYSE: CRM), the enterprise cloud computing (http://www.salesforce.com/cloudcomputing/) company, today announced results for its fiscal fourth quarter and full fiscal year ended January 31, 2012.

    (Logo:  http://photos.prnewswire.com/prnh/20050216/SFW105LOGO)

    “Salesforce.com’s 38% revenue growth in the fourth quarter was a spectacular finish to our fiscal year, a year in which we delivered 37% revenue growth and added nearly 2,500 employees, including nearly 2,000 in the U.S.,” said Marc Benioff, Chairman and CEO, salesforce.com. “Given the strong customer response to the social enterprise, we’re excited to raise our guidance today, which puts us on pace to exceed the $3 billion revenue run rate during FY13.”

    Salesforce.com delivered the following results for its fiscal fourth quarter:

    Revenue: Total Q4 revenue was $632 million, an increase of 38% on a year-over-year basis. Subscription and support revenues were $594 million, an increase of 39% on a year-over-year basis. Professional services and other revenues were $38 million, an increase of 33% on a year-over-year basis.

    For the full fiscal year 2012, the company reported revenue of $2.27 billion, an increase of 37% from the prior year. Subscription and support revenues were $2.13 billion, an increase of 37% on a year-over-year basis. Professional services and other revenues were $140 million, an increase of 32% on a year-over-year basis.

    Earnings per Share: Q4 GAAP net loss per share was ($0.03), and non-GAAP diluted earnings per share was $0.43. The company’s non-GAAP results exclude the effects of approximately $70 million in stock-based compensation expense, approximately $20 million in amortization of purchased intangibles, and approximately $4 million in net non-cash interest expense related to the company’s convertible senior notes. Non-GAAP EPS calculations are based on approximately 142 million diluted shares outstanding during the quarter, including approximately 1.7 million shares associated with the company’s convertible senior notes. GAAP EPS calculations are based on a basic share count of approximately 137 million shares.

    For the full fiscal year 2012, GAAP net loss per share was ($0.09), and non-GAAP diluted earnings per share was $1.36. The company’s non-GAAP results exclude the effects of approximately $229 million in stock-based compensation, approximately$67 million in amortization of purchased intangibles, and approximately $12 million in net non-cash interest expense related to the convertible senior notes. Non-GAAP EPS calculations are based on approximately 142 million diluted shares outstanding during the year, including approximately 2.8 million shares associated with the company’s convertible senior notes. GAAP EPS calculations are based on a basic share count of approximately 135 million shares.

    Cash: Cash generated from operations for the fiscal fourth quarter was $240 million, an increase of 45% on a year-over-year basis. For the full fiscal year 2012, operating cash flow totaled $592 million, up 29% year-over-year. Total cash, cash equivalents and marketable securities finished the quarter at approximately $1.4 billion.

    Deferred Revenue: Deferred revenue on the balance sheet as of January 31, 2012 was approximately $1.38 billion, an increase of 48% on a year-over-year basis. Current deferred revenue increased by 41% to approximately $1.29 billion, benefited in part by longer invoice durations.  Long term deferred revenue increased by 309% to approximately $89 million. Unbilled deferred revenue, representing business that is contracted but unbilled and off balance sheet, ended the fiscal year at approximately $2.2 billion, up from approximately $1.5 billion at the end of fiscal 2011.

    As of February 23, 2012, salesforce.com is initiating revenue and EPS guidance for its first quarter of fiscal year 2013, and initiating EPS guidance for its full fiscal year 2013. In addition, the company is raising its full fiscal year 2013 revenue guidance previously provided on November 17, 2011.

    Q1 FY13 Guidance: Revenue for the company’s first fiscal quarter is projected to be in the range of $673 million to $678 million, an increase of 33% to 34%, year-over-year.

    GAAP net loss per share is expected to be in the range of ($0.19) to ($0.18), while diluted non-GAAP EPS is expected to be in the range of $0.33 to $0.34. The non-GAAP estimate excludes the effects of stock-based compensation expense, expected to be approximately $79 million, amortization of purchased intangibles related to acquisitions, expected to be approximately $21 million, and net non-cash interest expense related to the convertible senior notes, expected to be approximately $5 million. EPS estimates assume a GAAP tax rate of approximately 3%, and a non-GAAP tax rate of approximately 38%. For the purpose of the non-GAAP EPS calculation, assume an average fully diluted share count of approximately 145 million shares, and for the GAAP EPS calculation, assume an average basic share count of approximately 138 million shares.

    Full Year FY13 Guidance: The company is raising its projected full fiscal year 2013 revenue from guidance previously provided on November 17, 2011. Revenue for the company’s full fiscal year 2013 is projected to be in the range of $2.92 billion to $2.95 billion, an increase of 29% to 30%, year-over-year.

    For the company’s full fiscal year 2013, GAAP net loss per share is expected to be in the range of ($0.55) to ($0.51) while diluted non-GAAP EPS is expected to be in the range of $1.58 to $1.62. The non-GAAP estimate excludes the effects of stock-based compensation expense, expected to be approximately $368 million, amortization of purchased intangibles related to acquisitions, expected to be approximately $80 million, and net non-cash interest expense related to the convertible senior notes, expected to be approximately $24 million. EPS estimates assume a GAAP tax rate of approximately 8%, and a non-GAAP tax rate of approximately 38%. For the purpose of the non-GAAP EPS calculation, assume an average fully diluted share count of approximately 149 million shares, and for the GAAP EPS calculation, assume an average basic share count of approximately 142 million shares.

    The following is a per share reconciliation of GAAP EPS to non-GAAP diluted EPS guidance for the first quarter and full fiscal year:

    Click to view table full screen

    Fiscal 2013
    Q1 FY2013
    GAAP EPS Range* ($0.19) – ($0.18) ($0.55) – ($0.51)
    Plus
    Amortization of purchased intangibles $                   0.15 $                   0.54
    Stock-based expense $                   0.54 $                   2.47
    Amortization of debt discount $                   0.03 $                   0.16
    Less
    Income tax effect of certain Non-GAAP items $                 (0.20) $                 (1.04)
    Non-GAAP diluted EPS $0.33 – $0.34 $1.58 – $1.62
    Shares used in computing basic net income per share (millions) 138 142
    Shares used in computing diluted net income per share (millions) 145 149
    * For Q1 & FY13 GAAP EPS loss, basic number of shares used for calculation

    Quarterly Conference Call

    Salesforce.com will host a conference call to discuss its fourth quarter fiscal year 2012 results at 2:00 p.m. Pacific Time today. A live audio webcast of the conference call, together with detailed financial information, can be accessed through the company’s Investor Relations Web site at http://www.salesforce.com/investor. In addition, an archive of the webcast can be accessed through the same link. Participants who choose to call in to the conference call can do so by dialing domestically 866-901-SFDC or 866-901-7332 and internationally at +1 706-902-1764, passcode salesforce.com or 48589774. A replay will be available at 800-642-1687 or +1 706-645-9291, passcode 48589774, until midnight (Eastern Time) March 23, 2012.

    About Salesforce.com

    With 100,000+ customers, salesforce.com is the enterprise cloud computing company that is leading the shift to the social enterprise. Social enterprises leverage social, mobile and open cloud technologies to put customers at the heart of their business. Based on salesforce.com‘s real-time, multitenant architecture, the company’s platform and application services include:

    Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices inEurope and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visithttp://salesforce.com, or call 1-800-NO-SOFTWARE.

    Non-GAAP Financial Measures: This press release includes information about non-GAAP EPS and non-GAAP tax rates (collectively the “non-GAAP financial measures”). Non-GAAP EPS estimates exclude the impact of the following non-cash items: stock-based compensation, amortization of acquisition-related intangibles, and the net amortization of debt discount on the company’s convertible senior notes, as well as the tax consequences associated with these items. The purpose of the non-GAAP tax rate is to quantify the excluded tax consequences of the excluded expense items. These non-GAAP estimates are not measurements of financial performance prepared in accordance with U.S. generally accepted accounting principles. The method used to produce non-GAAP financial measures is not computed according to GAAP and may differ from the methods used by other companies. Non-GAAP financial measures are not meant to be considered in isolation or as a substitute for comparable GAAP measures and should be read only in conjunction with the company’s consolidated financial statements prepared in accordance with GAAP.

    The primary purpose of these non-GAAP measures is to provide supplemental information that may prove useful to investors who wish to consider the impact of certain non-cash items on the company’s operating performance. Non-cash stock-based compensation, amortization of acquisition-related intangible assets, and the net amortization of debt discount on the company’s convertible senior notes are being excluded from the company’s FY12 financial results because the decisions which gave rise to these expenses were not made to increase revenue in a particular period, but were made for the company’s long-term benefit over multiple periods. While strategic decisions, such as those to issue stock-based compensation, acquire a company, or issue convertible senior notes, are made to further the company’s long-term strategic objectives and impact the company’s income statement under GAAP measures, these items affect multiple periods and management is not able to change or affect these items in any particular period. As such, supplementing GAAP disclosure with non-GAAP disclosure using the non-GAAP measures provides management with an additional view of operational performance by excluding expenses that are not directly related to performance in any particular period, and management uses both GAAP and non-GAAP measures when planning, monitoring, and evaluating the company’s performance.

    In addition, the majority of the company’s industry peers report non-GAAP operating results that exclude certain non-cash or non-recurring items. Management believes that the provision of supplemental non-GAAP information will enable a more complete comparison of the company’s relative performance.

    Specifically, management is excluding the following items from its non-GAAP EPS for Q4 and FY12 and its non-GAAP estimates for Q1 and FY13:

    • Stock-Based Expenses: The company’s compensation strategy includes the use of stock-based compensation to attract and retain employees and executives. It is principally aimed at aligning their interests with those of our stockholders and at long-term employee retention, rather than to motivate or reward operational performance for any particular period. Thus, stock-based compensation expense varies for reasons that are generally unrelated to operational decisions and performance in any particular period.
    • Amortization of Purchased Intangibles: The company views amortization of acquisition-related intangible assets, such as the amortization of the cost associated with an acquired company’s research and development efforts, trade names, customer lists and customer relationships, as items arising from pre-acquisition activities determined at the time of an acquisition. While it is continually viewed for impairment, amortization of the cost of purchased intangibles is a static expense, one that is not typically affected by operations during any particular period.
    • Amortization of Debt Discount: Under GAAP, certain convertible debt instruments that may be settled in cash (or other assets) on conversion are required to be separately accounted for as liability (debt) and equity (conversion option) components of the instrument in a manner that reflects the issuer’s non-convertible debt borrowing rate. Accordingly, for GAAP purposes we are required to recognize imputed interest expense on the company’s $575 million of convertible subordinated notes that were issued in a private placement in January 2010. The imputed interest rate is approximately 5.9%, while the coupon interest rate is 0.75%. The difference between the imputed interest expense and the coupon interest expense, net of the interest amount capitalized, is excluded from management’s assessment of the company’s operating performance because management believes that this non-cash expense is not indicative of ongoing operating performance. Management believes that the exclusion of the non-cash interest expense provides investors an enhanced view of the company’s operational performance.
    • Income Tax Effects: The company’s estimated non-GAAP effective tax rate is lower than the estimated GAAP effective tax rate due to the exclusion of the expense items described above.

    “Safe harbor” statement under the Private Securities Litigation Reform Act of 1995: This press release contains forward-looking statements about expected GAAP revenue and GAAP and non-GAAP EPS for the first fiscal quarter of 2013 and the full fiscal year, the company’s expected revenue run rate and revenues in fiscal 2013, the company’s expected tax rates, stock-based compensation expenses, amortization of purchased intangibles and debt discount, and shares outstanding. The achievement or success of the matters covered by such forward-looking statements involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize or if any of the assumptions prove incorrect, the company’s results could differ materially from the results expressed or implied by the forward-looking statements we make.

    The risks and uncertainties referred to above include – but are not limited to – risks associated with possible fluctuations in the company’s financial and operating results; the company’s rate of growth and anticipated revenue run rate, including the company’s ability to convert deferred revenue and unbilled deferred revenue into revenue and, as appropriate, cash flow, and the continued growth and ability to maintain deferred revenue and unbilled deferred revenue; errors, interruptions or delays in the company’s service or the company’s Web hosting; breaches of the company’s security measures; the financial impact of any previous and future acquisitions; the nature of the company’s business model; the company’s ability to continue to release, and gain customer acceptance of, new and improved versions of the company’s service; successful customer deployment and utilization of the company’s existing and future services; changes in the company’s sales cycle; competition; various financial aspects of the company’s subscription model; unexpected increases in attrition or decreases in new business; the emerging markets in which we operate; unique aspects of entering or expanding in international markets, the company’s ability to hire, retain and motivate  employees and manage the company’s growth; changes in the company’s customer base; technological developments; regulatory developments; litigation related to intellectual property and other matters, and any related claims, negotiations and settlements; unanticipated changes in the company’s effective tax rate; fluctuations in the number of shares we have outstanding and the price of such shares; foreign currency exchange rates; collection of receivables; interest rates; the company’s plans to build and expand its campus in San Francisco, California and the associated costs; and general developments in the economy, financial markets, and credit markets.

    Further information on these and other factors that could affect the company’s financial results is included in the reports on Forms 10-K, 10-Q and 8-K and in other filings we make with the Securities and Exchange Commission from time to time, including the company’s Form 10-K that will be filed for the fiscal year ended January 31, 2012. These documents are available on the SEC Filings section of the Investor Information section of the company’s website at www.salesforce.com/investor.

    Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

    Copyright © 2012 salesforce.com, inc. All rights reserved. Salesforce.com, Salesforce, Chatter, Sales Cloud, Service Cloud, Radian6, Jigsaw, AppExchange, Force.com, Heroku, and all associated logos are trademarks of salesforce.com, inc. in the United States and other countries. Salesforce.com offers its Siteforce products and services in Germany under the Force.com Sites trademark. Other names used herein may be trademarks of their respective owners.

    Click to view table full screen
    salesforce.com, inc. 
    Condensed Consolidated Statements of Operations
    (in thousands, except per share data)
    (Unaudited)
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Revenues:
    Subscription and support $ 594,269 $ 428,534 $ 2,126,234 $ 1,551,145
    Professional services and other 37,644 28,333 140,305 105,994
    Total revenues 631,913 456,867 2,266,539 1,657,139
    Cost of revenues (1)(2):
    Subscription and support 100,065 61,116 360,758 208,243
    Professional services and other 36,280 31,195 128,128 115,570
    Total cost of revenues 136,345 92,311 488,886 323,813
    Gross profit 495,568 364,556 1,777,653 1,333,326
    Operating expenses (1)(2):
    Research and development 80,613 57,530 295,347 187,887
    Marketing and sales 327,567 233,217 1,169,610 792,029
    General and administrative 93,765 74,200 347,781 255,913
    Total operating expenses 501,945 364,947 1,812,738 1,235,829
    Income (loss) from operations (6,377) (391) (35,085) 97,497
    Investment income 4,965 9,426 23,268 37,735
    Interest expense (5,669) (3,290) (17,045) (24,909)
    Other expense (454) (1,366) (4,455) (6,025)
    Income (loss) before benefit (provision) for income taxes and noncontrolling interest (7,535) 4,379 (33,317) 104,298
    Benefit (provision) for income taxes 3,457 6,491 21,745 (34,601)
    Consolidated net income (loss) (4,078) 10,870 (11,572) 69,697
    Less: Net loss attributable to noncontrolling interest 0 43 0 (5,223)
    Net income (loss) attributable to salesforce.com $   (4,078) $   10,913 $    (11,572) $      64,474
    Basic net income (loss) per share attributable to salesforce.com common shareholders $     (0.03) $       0.08 $        (0.09) $          0.50
    Diluted net income (loss) per share attributable to salesforce.com common shareholders $     (0.03) $       0.08 $        (0.09) $          0.47
    Shares used in computing basic net income (loss) per share 136,720 132,344 135,302 130,222
    Shares used in computing diluted net income (loss) per share 136,720 140,199 135,302 136,598
    (1) Amounts include amortization of purchased intangibles from business combinations, as follows:
    Cost of revenues $   17,132 $     5,721 $      60,069 $      15,459
    Marketing and sales 2,751 1,146 7,250 4,209
    (2) Amounts include stock-based expenses, as follows:
    Cost of revenues $     5,283 $     3,541 $      17,451 $      12,158
    Research and development 14,670 6,778 45,894 18,897
    Marketing and sales 35,706 19,955 115,730 56,451
    General and administrative 14,441 11,440 50,183 32,923
    Click to view table full screen
    salesforce.com, inc. 
    Condensed Consolidated Statements of Operations
    As a percentage of total revenues:
    (Unaudited)
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Revenues:
    Subscription and support 94% 94% 94% 94%
    Professional services and other 6 6 6 6
    Total revenues 100 100 100 100
    Cost of revenues (1)(2):
    Subscription and support 16 13 16 13
    Professional services and other 6 7 6 7
    Total cost of revenues 22 20 22 20
    Gross profit 78 80 78 80
    Operating expenses (1)(2):
    Research and development 12 13 13 11
    Marketing and sales 52 51 52 48
    General and administrative 15 16 15 15
    Total operating expenses 79 80 80 74
    Income (loss) from operations (1) 0 (2) 6
    Investment income 1 2 1 2
    Interest expense (1) (1) (1) (2)
    Other expense 0 0 0 0
    Income (loss) before benefit (provision) for income taxes and noncontrolling interest (1) 1 (2) 6
    Benefit (provision) for income taxes 0 1 1 (2)
    Consolidated net income (loss) (1) 2 (1) 4
    Less: Net loss attributable to noncontrolling interest 0 0 0 0
    Net income (loss) attributable to salesforce.com (1%) 2% (1%) 4%
    (1) Amortization of purchased intangibles from business combinations as a percentage of total revenues, as follows:
    Cost of revenues 3% 1% 3% 1%
    Marketing and sales 0 0 0 0
    (2) Stock-based expenses as a percentage of total revenues, as follows:
    Cost of revenues 1% 1% 1% 1%
    Research and development 2 1 2 1
    Marketing and sales 6 4 5 3
    General and administrative 2 3 2 2
    Click to view table full screen
    salesforce.com, inc. 
    Condensed Consolidated Balance Sheets
    (in thousands)
    January 31, January 31,
    2012 2011
    (unaudited)
    Assets
    Current assets:
    Cash and cash equivalents $    607,284 $    424,292
    Short-term marketable securities 170,582 72,678
    Accounts receivable, net 683,745 426,943
    Deferred commissions 98,471 67,774
    Deferred income taxes 31,821 27,516
    Prepaid expenses and other current assets (see additional metrics) 80,319 55,721
    Total current assets 1,672,222 1,074,924
    Marketable securities, noncurrent 669,308 910,587
    Property and equipment, net (see additional metrics) 527,946 387,174
    Deferred commissions, noncurrent 78,149 48,842
    Deferred income taxes, noncurrent 87,587 41,199
    Capitalized software, net (see additional metrics) 188,412 127,987
    Goodwill 785,381 396,081
    Other assets, net (see additional metrics) 155,149 104,371
    Total assets $ 4,164,154 $ 3,091,165
    Liabilities, temporary equity and stockholders’ equity
    Current liabilities:
    Accounts payable $      33,258 $      18,106
    Accrued expenses and other liabilities (see additional metrics) 502,442 345,121
    Deferred revenue 1,291,622 913,239
    Convertible senior notes, net 496,149 0
    Total current liabilities 2,323,471 1,276,466
    Convertible senior notes, net 0 472,538
    Income taxes payable, noncurrent 37,258 18,481
    Long-term lease liabilities and other 48,651 25,487
    Deferred revenue, noncurrent 88,673 21,702
    Total liabilities 2,498,053 1,814,674
    Temporary equity 78,741 0
    Stockholders’ equity:
    Common stock 137 133
    Additional paid-in capital 1,415,077 1,098,604
    Accumulated other comprehensive income 12,683 6,719
    Retained earnings 159,463 171,035
    Total stockholders’ equity 1,587,360 1,276,491
    Total liabilities, temporary equity and stockholders’ equity $ 4,164,154 $ 3,091,165
    Click to view table full screen
    salesforce.com, inc. 
    Condensed Consolidated Statements of Cash Flows
    (in thousands)
    (Unaudited)
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Operating activities:
    Consolidated net income (loss) $   (4,078) $   10,870 $ (11,572) $    69,697
    Adjustments to reconcile net income (loss) to net
        cash provided by operating activities:
    Depreciation and amortization 45,901 23,738 157,286 75,746
    Amortization of debt discount and transaction costs 3,877 1,982 10,347 19,621
    Amortization of deferred commissions 30,742 22,605 107,195 80,159
    Expenses related to stock-based awards 70,100 41,714 229,258 120,429
    Excess tax benefits from employee stock plans 4,994 10,777 (6,018) (35,991)
    Changes in assets and liabilities:
    Accounts receivable, net (365,099) (169,833) (244,947) (102,507)
    Deferred commissions (86,947) (56,004) (167,199) (121,247)
    Prepaid expenses and other current assets (777) 8,464 (10,736) 2,001
    Other assets 2,816 (365) 2,883 (9,770)
    Accounts payable 3,716 (5,254) 12,644 1,246
    Accrued expenses and other current liabilities 72,628 36,684 67,692 132,004
    Deferred revenue 462,474 240,384 444,674 227,693
    Net cash provided by operating activities 240,347 165,762 591,507 459,081
    Investing activities:
    Business combinations, net of cash acquired (57,914) (247,994) (422,699) (403,331)
    Land activity and building improvements (6,565) (269,944) (19,655) (277,944)
    Strategic investments (2,647) (13,605) (37,370) (20,105)
    Changes in marketable securities (45,608) 179,346 141,679 (270,287)
    Capital expenditures (44,602) (30,576) (151,645) (90,887)
    Net cash used in investing activities (157,336) (382,773) (489,690) (1,062,554)
    Financing activities:
    Purchase of subsidiary stock 0 (19,721) 0 (171,964)
    Proceeds from equity plans 26,203 44,406 116,565 160,402
    Excess tax benefits from employee stock plans (4,994) (10,777) 6,018 35,991
    Contingent consideration payment related to prior business combinations 0 0 (16,200) 0
    Principal payments on capital lease obligations (8,737) (3,198) (30,533) (10,355)
    Net cash provided by financing activities 12,472 10,710 75,850 14,074
    Effect of exchange rate changes 8,814 290 5,325 2,385
    Net increase (decrease) in cash and
    cash equivalents 104,297 (206,011) 182,992 (587,014)
    Cash and cash equivalents, beginning of period 502,987 630,303 424,292 1,011,306
    Cash and cash equivalents, end of period $ 607,284 $ 424,292 $ 607,284 $  424,292
    Click to view table full screen
    salesforce.com, inc.
    Additional Metrics
     (Unaudited)
    Jan 31, Oct 31, Jul 31, Apr 30, Jan 31, Oct 31,
    2012 2011 2011 2011 2011 2010
    Full Time Equivalent Headcount 7,785 6,953 6,352 5,513 5,306 4,758
    Financial data (in thousands):
    Cash, cash equivalents and marketable securities $ 1,447,174 $ 1,296,693 $ 1,286,658 $ 1,522,285 $ 1,407,557 $ 1,802,440
    Deferred revenue, current and noncurrent $ 1,380,295 $    917,821 $    935,266 $    915,133 $    934,941 $    694,557
    Selected Balance Sheet Accounts (in thousands):
    Jan 31, Oct 31, Jan 31,
      2012   2011   2011
    Prepaid Expenses and Other Current Assets
        Deferred professional services costs $      10,399 $      13,563 $      17,908
        Prepaid income taxes 12,785 13,137 720
        Prepaid expenses and other current assets 57,135 52,728 37,093
    $      80,319 $      79,428 $      55,721
    Property and Equipment, net
        Land $    248,263 $    248,263 $    248,263
        Building improvements 43,868 34,974 10,115
        Computers, equipment and software 232,460 223,288 115,736
        Furniture and fixtures 25,250 24,622 20,462
        Leasehold improvements 137,587 125,838 100,380
    687,428 656,985 494,956
        Less accumulated depreciation and amortization (159,482) (152,158) (107,782)
    $    527,946 $    504,827 $    387,174
    Capitalized Software, net
        Capitalized internal-use software development costs, net of accumulated amortization $      41,442 $      35,475 $      29,154
        Acquired developed technology, net of accumulated amortization 146,970 163,938 98,833
    $    188,412 $    199,413 $    127,987
    Other Assets, net
        Deferred professional services costs, noncurrent portion $        3,935 $        5,707 $      10,201
        Long-term deposits 13,941 13,887 12,114
        Purchased intangible assets, net of accumulated amortization 46,110 45,410 31,660
        Acquired intellectual property, net of accumulated amortization 15,020 13,895 5,874
        Strategic investments 53,949 55,035 27,065
        Other 22,194 22,484 17,457
    $    155,149 $    156,418 $    104,371
    Accrued Expenses and Other Current Liabilities
        Accrued compensation $    228,466 $    145,116 $    148,275
        Accrued other liabilities 121,957 134,741 112,840
        Accrued income and other taxes payable 100,471 78,819 49,135
        Accrued professional costs 21,993 22,836 12,548
        Accrued rent 29,555 27,638 22,323
    $    502,442 $    409,150 $    345,121
    Selected Off-Balance Sheet Accounts
    Unbilled Deferred Revenue, a non-GAAP measure
    Unbilled deferred revenue was approximately $2.2 billion as of January 31, 2012 and $1.5 billion as of January 31, 2011. Unbilled deferred revenue represents future billings under our non-cancelable subscription agreements that have not been invoiced and, accordingly, are not recorded in deferred revenue. 
    Supplemental Revenue Analysis
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Revenues by geography (in thousands):
    Americas $    436,237 $    308,526 $ 1,540,289 $ 1,135,019
    Europe 108,141 82,933 408,456 291,784
    Asia Pacific 87,535 65,408 317,794 230,336
    $    631,913 $    456,867 $ 2,266,539 $ 1,657,139
    As a percentage of total revenues:
    Revenues by geography:
    Americas 69 % 68 % 68 % 68 %
    Europe 17 18 18 18
    Asia Pacific 14 14 14 14
    100 % 100 % 100 % 100 %
    Three Months Ended Three Months Ended Three Months Ended
    January 31, 2012 October 31, 2011 January 31, 2011
    compared to Three Months compared to Three Months compared to Three Months
    Ended January 31, 2011 Ended October 31, 2010 Ended January 31, 2010
    Revenue constant currency growth rates (as compared to the comparable prior periods)
    Americas 41% 36% 26%
    Europe 32% 29% 41%
    Asia Pacific 28% 31% 35%
    Total growth 38% 34% 30%
    We present constant currency information to provide a framework for assessing how our underlying business performed excluding the effect of foreign currency rate fluctuations. To present this information, current and comparative prior period results for entities reporting in currencies other than United States dollars are converted into United States dollars at the exchange rates in effect at the end of each quarter for growth rate calculations presented, rather than the actual exchange rates in effect during that period.
    Supplemental Diluted Sharecount Information
    (in thousands)
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Weighted-average shares outstanding for basic earnings per share 136,720 132,344 135,302 130,222
    Effect of dilutive securities (1):
    Convertible senior notes 1,700 2,421 2,263 1,561
    Warrants associated with the convertible senior note hedges 0 696 553 0
    Employee stock awards 3,407 4,738 4,177 4,815
    Adjusted weighted-average shares outstanding and assumed conversions for diluted earnings per share 141,827 140,199 142,295 136,598
    (1) The effects of these dilutive securities were not included in the GAAP calculation of diluted earnings/loss per share for the three and twelve months ended January 31, 2012 because the effect would have been anti-dilutive.
    Supplemental Cash Flow Information
    Free cash flow analysis, a non-GAAP measure
    (in thousands)
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Operating cash flow-
    GAAP net cash provided by operating activities $    240,347 $    165,762 $    591,507 $    459,081
    Less:
    Capital expenditures (44,602) (30,576) (151,645) (90,887)
    Free cash flow $    195,745 $    135,186 $    439,862 $    368,194
    Our free cash flow analysis includes GAAP net cash provided by operating activities less capital expenditures. The capital expenditures balance does not include any costs related to the purchase and activities related to the building of our campus and strategic investments.
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    salesforce.com, inc.
    GAAP RESULTS RECONCILED TO NON-GAAP RESULTS
    The following table reflects selected salesforce.com GAAP results reconciled to non-GAAP results
    (in thousands, except per share data)
    (Unaudited)
    Three Months Ended 
    January 31,
    Fiscal Year Ended 
    January 31,
    2012 2011 2012 2011
    Gross profit
    GAAP gross profit $                  495,568 $                  364,556 $               1,777,653 $               1,333,326
    Plus:
    Amortization of purchased intangibles (b) 17,132 5,721 60,069 15,459
    Stock-based expenses (c) 5,283 3,541 17,451 12,158
    Non-GAAP gross profit $                  517,983 $                  373,818 $               1,855,173 $               1,360,943
    Operating expenses
    GAAP operating expenses $                  501,945 $                  364,947 $               1,812,738 $               1,235,829
    Less:
    Amortization of purchased intangibles (b) (2,751) (1,146) (7,250) (4,209)
    Stock-based expenses (c) (64,817) (38,173) (211,807) (108,271)
    Non-GAAP operating expenses $                  434,377 $                  325,628 $               1,593,681 $               1,123,349
    Income from operations
    GAAP income (loss) from operations $                    (6,377) $                       (391) $                  (35,085) $                    97,497
    Plus:
    Amortization of purchased intangibles (b) 19,883 6,867 67,319 19,668
    Stock-based expenses (c) 70,100 41,714 229,258 120,429
    Non-GAAP income from operations $                    83,606 $                    48,190 $                  261,492 $                  237,594
    Non-operating income (a)
    GAAP non-operating income (loss) $                    (1,158) $                      4,770 $                      1,768 $                      6,801
    Plus:  Amortization of debt discount, net 4,144 2,430 12,335 19,079
    Non-GAAP non-operating income $                      2,986 $                      7,200 $                    14,103 $                    25,880
    Net income attributable to salesforce.com
    GAAP net income (loss) attributable to salesforce.com $                    (4,078) $                    10,913 $                  (11,572) $                    64,474
    Plus:
    Amortization of purchased intangibles 19,883 6,867 67,319 19,668
    Stock-based expenses 70,100 41,714 229,258 120,429
    Amortization of debt discount, net 4,144 2,430 12,335 19,079
    Less:
    Income tax effect of Non-GAAP items (28,419) (18,854) (103,730) (57,544)
    Non-GAAP net income attributable to salesforce.com $                    61,630 $                    43,070 $                  193,610 $                  166,106
    Diluted earnings per share
    GAAP diluted earnings (loss) per share (d) $                      (0.03) $                        0.08 $                      (0.09) $                        0.47
    Plus:
    Amortization of purchased intangibles 0.14 0.05 0.47 0.14
    Stock-based expenses 0.49 0.30 1.62 0.88
    Amortization of debt discount, net 0.03 0.01 0.09 0.14
    Less:
    Income tax effect of  Non-GAAP items (0.20) (0.13) (0.73) (0.41)
    Non-GAAP diluted earnings per share attributable to salesforce.com $                        0.43 $                        0.31 $                        1.36 $                        1.22
    Shares used in computing diluted net income per share 141,827 140,199 142,295 136,598
    a) Non-operating income consists of investment income, interest expense and other income (expense)
    b) Amortization of purchased intangibles were as follows:
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Cost of revenues $                    17,132 $                      5,721 $                    60,069 $                    15,459
    Marketing and sales 2,751 1,146 7,250 4,209
    $                    19,883 $                      6,867 $                    67,319 $                    19,668
    c) Stock-based expenses were as follows:
    Three Months Ended January 31, Fiscal Year Ended January 31,
    2012 2011 2012 2011
    Cost of revenues $                      5,283 $                      3,541 $                    17,451 $                    12,158
    Research and development 14,670 6,778 45,894 18,897
    Marketing and sales 35,706 19,955 115,730 56,451
    General and administrative 14,441 11,440 50,183 32,923
    $                    70,100 $                    41,714 $                  229,258 $                  120,429
    d) Reported GAAP loss per share was calculated using the basic share count.
    Non-GAAP diluted earnings per share was calculated using the diluted share count.  
    Click to view table full screen
    salesforce.com, inc.
    COMPUTATION OF BASIC AND DILUTED GAAP AND NON-GAAP NET INCOME (LOSS) PER SHARE
    (in thousands, except per share data)
    (Unaudited)
    Three Months Ended
    January 31,
    Fiscal Year Ended
    January 31,
    2012 2011 2012 2011
    GAAP Basic Net Income (loss) Per Share
    Net income (loss) attributable to salesforce.com $ (4,078) $ 10,913 $ (11,572) $   64,474
    Basic net income (loss) per share attributable to salesforce.com common stockholders (0.03) 0.08 (0.09) 0.50
    Shares used in computing basic net income (loss) per share attributable to salesforce.com common stockholders 136,720 132,344 135,302 130,222
    Three Months Ended
    January 31,
    Fiscal Year Ended
    January 31,
    2012 2011 2012 2011
    Non-GAAP Basic Net Income Per Share
    Non-GAAP net income attributable to salesforce.com $ 61,630 $ 43,070 $ 193,610 $ 166,106
    Basic Non-GAAP net income per share attributable to salesforce.com common stockholders 0.45 0.33 1.43 1.28
    Shares used in computing basic net income per share attributable to salesforce.com common stockholders 136,720 132,344 135,302 130,222
    Three Months Ended
    January 31,
    Fiscal Year Ended
    January 31,
    2012 2011 2012 2011
    GAAP Diluted Net Income (loss) Per Share
    Net income (loss) attributable to salesforce.com $ (4,078) $ 10,913 $ (11,572) $   64,474
    Diluted net income (loss) per share attributable to salesforce.com common stockholders (0.03) 0.08 (0.09) 0.47
    Shares used in computing diluted net income (loss) per share attributable to salesforce.com common stockholders 136,720 140,199 135,302 136,598
    Three Months Ended
    January 31,
    Fiscal Year Ended
    January 31,
    2012 2011 2012 2011
    Non-GAAP Diluted Net Income Per Share
    Non-GAAP net income attributable to salesforce.com $ 61,630 $ 43,070 $ 193,610 $ 166,106
    Diluted Non-GAAP net income per share attributable to salesforce.com common stockholders 0.43 0.31 1.36 1.22
    Shares used in computing diluted net income per share attributable to salesforce.com common stockholders 141,827 140,199 142,295 136,598
  • EXCLUSIVE: Salesforce Talks Desk.com, Its New Customer Service Platform

    EXCLUSIVE: Salesforce Talks Desk.com, Its New Customer Service Platform

    Earlier this week, Salesforce announced the launch of a new customer service platform called Desk.com. The service is cloud-based and integrates social media as well as traditional channels including email and phone.

    Alex Bard, Vice President and General Manager of Desk.comAccording to Alex Bard, the Vice President and General Manager of Desk.com, Salesforce developed the platform because it recognizes the challenges businesses have with customer service.

    What’s the biggest challenge your business faces over customer service? Please share.

    As Bard explained, Salesforce talked with thousands of businesses about their customer service needs. What they found was that these businesses want a customer service platform that is social, mobile, and simple.

    “In today’s world, really the driving factor is the customer, and the customer is now social… the customer is now mobile… and the customer is global,” he said.

    Social has quickly become an important component to businesses because it is such an integral part of everyday life. Simply put, it creates an ideal channel for reaching masses of people. Companies such as Southwest Airlines and Budweiser recognize this and have utilized social channels to handle and defuse any damaging situations.

    “That pressure is forcing big companies and small businesses to revisit their tools and process and, really, philosophy around customer support,” said Bard.

    He went on to say that investing in social was just as important as investing in traditional methods.

    The mobile capability that businesses need is also very important because customer service issues happen any time during the day or night.

    “For these businesses, business doesn’t stop when you leave the office,” said Bard.

    Therefore, businesses need to be able to address these issues no matter where they are.

    To answer the simplicity factor, Bard said Desk.com can be set up very quickly and doesn’t need IT help.

    “[Desk.com] helps you capture all your interactions across these channels – social and traditional – it’s got a mobile aspect that helps you carry your help desk with you no matter where you go… and finally, it literally takes just minutes to set up,” Bard summed up.

    Desk.com is geared toward small and medium-size businesses and also provides overall management capabilities such as easy reporting. As for pricing, the first seat is free, but every subscription added after that is $49 per month.

    Do you see Desk.com helping to meet your customer service needs? Let us know.

  • Salesforce Launches Desk.com (Desktop And Mobile)

    Salesforce Launches Desk.com (Desktop And Mobile)

    Salesforce announced the launch of a new “social help desk” called Desk.com in desktop and mobile versions.

    “Desk.com and Desk.com Mobile enable businesses to deliver personal customer service using a help desk that is social, mobile, and easy to use and deploy: key attributes for any SMB today looking to leverage social enterprise technologies,” spokesperson for the company tells WebProNews.

    “Desk.com gives companies a simple and affordable help desk they can use to engage customers on social media, email, chat, or phone,” she adds. “Even companies without IT staffs can get up and running over a weekend and for as little as $49. And, with the launch of Desk.com Mobile, companies can carry a help desk in their pocket and answer customers on the go.”

    Desk.com is actually a product of Assistly, which Salesforce acquired in September.

    “We built Desk.com so that every company can deliver personal customer service in a social and mobile world. Desk.com is social at its core; its mobile app instantly lets any employee, anywhere, deliver awesome customer service; and it can be deployed quickly and easily,” says Alex Bard, VP and GM of Desk.com.

    It probably goes without saying that the product includes Facebook and Twitter integration (though no mention of Google+).

    The mobile version is built with HTML5, and supports iPhone and Android devices.

    Both the desktop and mobile versions are available today. Pricing starts at $49 per full-time agent, per month, for unlimited usage. Flex pricing is also available for $1 per part-time agent, per hour. The mobile version is free with the desktop version.