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Tag: Republican

  • Study Reveals Brand Preferences by Political Party: Are you a BMW or a Jeep?

    Buyology Inc.’s new study takes a look at subconscious brand attachments and reveals some interesting contrasts between Democrats and Republicans. What they found is that sometimes the values of your political party give rise to certain brand preferences.

    Not surprising, of the over 200 brands included in the study, the two parties mostly disagree about which are the best, but there was some consensus. Both Democrats and Republican agree that Coca-Cola is their favorite beverage. They also both indicate that Visa is their number one credit card of choice.

    Who is number one in technology and gadgets? They both chose Apple and Google as the top most desired brands (I am sure most would agree). Beauty products, which seems like an odd place to find consensus, had them both agreeing that Olay is their favorite brand.

    Gary Singer, Founding Partner & CEO of Buyology Inc. comments on the interesting results of the study:

    “Both candidates and brands have never fought harder for our affection and our votes,”

    “It’s never been more important to understand why people make the choices that they do. Brands can learn a lot by having a deeper understanding of the deep-seated connections that drive our decision-making.”

    So, now for the contrast you’ve all been waiting to hear about; are you a Jeep or a BMW? But I think you already know the answer to that one. If you’re a Republican, you most likely prefer a BMW, and if you’re a Democrat, you most likely desire a Jeep. Almost cliche, is it not?

    Republicans prefer Sharp for electronics and Democrats prefer Sony. As far as gaming systems, Republicans prefer XBOX and Democrats prefer Wii. Coffee? Starbucks for the Democrats and Dunkin’ Donuts for the Republicans.

    Most Democrats chose the NFL as their most desired sport, while Republicans chose MLB. The most desired restaurant? Republicans said Subway and Democrats said Wendy’s.

    As far as what they watch on television, Democrats like Animal Planet, and Republicans prefer the History Channel. Most Democrats prefer Progressive for insurance coverage, while Republicans typically go with Allstate.

    Interesting results. As with any good research study, the results seem to reflect what many could have guessed, especially when we are talking about automobiles and television programming preferences. I doubt this knowledge will help them do a better job running the country, but it’s still fun to take a look at.

    It makes me wonder, what’s going on with families that have a BMW and a Jeep in the driveway?

    (Image courtesy of Utahhousedemocrats.com)

  • Rick Santorum To Suspend Republican Presidential Campaign

    Rick Santorum today announced that he is backing out of the hotly contested race to be the Republican Presidential nominee. Citing things such as dwindling popularity and the health of his daughter, Rick Santorum is pulling out essentially giving the Republican Nomination to Mitt Romney.

    The nomination and the fight to take out Barak Obama will now fall to only man that has a realistic chance anyways, Mitt Romney. Romney had essentially wrapped up the nomination last week. The only way Santorum would have won was to get 100% of all the remaining electoral votes. Near impossible.

    Mitt Romney had out spent, and outclassed Santorum on nearly every front and in a lot of ways Santorum never really had a chance once he switched from a centrist point of view to a hard right wing point of view. His stances on birth control are what seemed to finally put the nail in the coffin.

    “We made the decision over the weekend that while this presidential race for us is over for us, for me, and we will suspend our campaign effective today, we are not done fighting,” Santorum said at a press conference. “This race was as improbable as any race as you will ever see for president.”

    While he was nearly mathematically eliminated from contention, his daughters sickness this weekend “did cause us to think in the role that we have as parents in her life.” He said that “this was a time for prayer and thought over this past weekend.”

    (image)@jeffemanuel
    Jeff Emanuel    Let’s be serious, folks: Rick Santorum was never going to be president of the United States, and that’s a very good thing.(image) 2 minutes ago via TweetDeck ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    (image)@TinaKorbe
    Tina Korbe    Rick Santorum deserves SO much respect for the generally honorable way in which he has conducted his campaign.(image) 6 minutes ago via TweetDeck ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    (image)@chrisgeidner
    Chris Geidner    “The Twitterverse went wild, and said, ‘It must be the sweater vest.’” – Rick Santorum(image) 2 minutes ago via TweetDeck ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

  • Romney Etch-A-Sketch Moment May Come Back To Haunt Him

    Mitt Romney has run a pretty successful campaign so far, winning the Illinois primary just this week and getting official endorsement from Jeb Bush being some of the more recent highlights. He’s leading over the other candidates so far, although today he is traveling to Louisiana–where Santorum is a favorite–before their primary on Saturday.

    But it’s possible all that work could be unraveled with one comment, made to CNN by Romney’s campaign adviser Eric Fehrnstrom yesterday.

    “I think you hit a reset button for the fall campaign,” said Fehrnstrom. “Everything changes. It’s almost like an Etch A Sketch. You can kind of shake it up and we start all over again.”

    The comment was made in referral to Romney’s stance on the issues, which is already a matter of contention with Democrats, whose main issue with the candidate is that he is without core beliefs and changes them according to what will gain him the most voters. With this potentially damning gaffe, they now point out as an example for their argument that Romney has recently accused President Obama of wanting to see gasoline prices go up, yet in 2006 it was he who championed high gas prices and opposed a reduction in state gas taxes.

    Alex MacGillis of The New Republic had this to say:

    “Governor Romney responded to price spikes by describing them as the natural result of global market pressures and by calling for increases in fuel efficiency—the same approach that he now derides Obama for taking as president.”

    As for Romney himself, he says he doesn’t flip flop and isn’t planning on it in the future.

    “The issues I’m running on will be exactly the same. I’m running as a conservative Republican,” Romney said.

    (image)@ezraklein
    Ezra Klein    So how long till the first ad in which the frame is an etch-a-sketch and, with each shake, you see a clip of Romney contradicting himself?(image) 1 hour ago via web ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    (image)@jimgeraghty
    jimgeraghty    If Etch-a-Sketch sales boom in the coming weeks, it proves once and for all that Mitt Romney can, indeed, create jobs & prosperity.(image) 1 hour ago via TweetDeck ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

    (image)@JohnFugelsang
    John Fugelsang    If I had to pick a Mitt Romney toy metaphor I wouldn’t have gone with etch-a-sketch; I’d have called him a Transformer.(image) 1 hour ago via Twitter for iPad ·  Reply ·  Retweet ·  Favorite · powered by @socialditto

  • SOPA / PIPA: Orrin Hatch Withdraws Support After Blackout

    Yesterday’s SOPA blackout is turning out to be an amazingly effective protest. After angry internet users spent yesterday calling and emailing their Congressional representatives (and even sending telegrams), support for SOPA and PIPA is dropping in a big hurry.

    Yesterday we brought you news that Republican senator Marco Rubio had backed down from his support of PIPA, of which he was listed as a co-sponser. Now it seems that Orrin Hatch of Utah, also a co-sponsor, has joined the ranks of senators rushing to withdraw their support. Hatch made the following statement late yesterday:

    After listening to the concerns on both sides of the debate over the Protect IP Act, it is simply not ready for prime time and both sides must continue working together to find a better path forward. Rushing something with such potential for far-reaching consequences is something I cannot support and that’s why I will not only vote against moving the bill forward next week but also remove my cosponsorship of the bill. Given the legitimate vocal concerns, it is imperative that we take a step back to allow everyone to come together and find a reasonable solution.

    Though neither SOPA nor PIPA are quite dead yet, news like this is encouraging. Hopefully more senators will follow Hatch’s example.

  • Obama “Clock” Redistributes Wealth To Developer

    When I first thought of an “Obama clock”, I imagined that thing that hung on my aunt’s wall: a cat with swinging pendulum tail and eyes that swung back and forth, frightening 5 year-old boys. But, with an Obama face.

    Turns out, it was far less exciting.

    The press release from Trojan Tree touting the newest release of “Obama Clock”, a giggling favorite in the conservative world, says that “a simple click on each countdown statistic calls forth a graphical depiction of the depressing trend in unemployment, gas prices, housing depreciation, and public debt over the entire Obama term.”

    So, I popped over to the iTunes App Store to download the free version of the Obama Clock app to see what this was all about. The reviews of the app were not encouraging. They were divided between hardcore Republicans who approved of the spirit of the app and people who were disappointed with the app itself as less-than-functional or pandering for upgrades.

    Upon firing it up, the first thing that happened was a pop-up ad that tried to up-sell me to the Deluxe version of the app for $1.99.

    Turns out, you have to shell out that amount to actually see the “graphical depiction” they announced. After clicking [No Thanks], I landed on the main screen. Here there are statistics displayed that reportedly show:

    * President Obama’s approval rating, as reported by Rasmussen Reports.

    * Unemployment, from Dept. of Labor figures.

    * Gas prices, US average.

    * House prices, from the Federal Housing Finance Agency, averaging all transactions.

    * Public debt. From Treasury.

    * A countdown clock to Inauguration Day 2013

    Todays numbers look like this:

    The purpose of this app, according to their press release, is “to meaningfully influence the 2012 election”. Since it seems unlikely that a Democrat would care at all to buy the deluxe version of this app, and it seems to be mostly marketed toward the same Fox News viewers who bought it up last time, I am not sure how they intend to achieve any “meaningful” influence on the election. A preacher can’t fill a revival tent by firing up the choir.

    Any serious person who wants to make the best informed decision about whom to vote for in November will look at the stories behind the numbers this “clock” displays. Where did those employment numbers come from? Who is doing anything about those numbers? Who is obstructing those efforts? What actually causes gasoline price increases? What were unemployment numbers under the previous Republican administration? How have they changed since then?

    This looks like this is a cute little app designed to take money from die-hard Republicans. The information it displays is nothing you can’t find in a quick Google search for the rest of the country.