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Tag: Radio Shack

  • Best Buy Selling Almost As Many iPhones as Apple

    In a new report from data collected by Consumer Intelligence Research Partners (CIRP), electronics retailer Best Buy has been selling almost as many iPhones as Apple itself.

    Best Buy became an outlet for the iPhone back in 2008, and the retail chain of 1,100 stores has been integral in Apple expanding its reach – about 600 Best Buy stores host Apple stores within a store – this has been good for the company in geographic locations to where an entire dedicated Apple Store would be too much.

    In the CIRP survey on iPhone purchases conducted between December, 2011 and February of this year, retail stores accounted for 76% of iPhone sales, with the other 24% being bought online. Most of the phones were sold by the mobile service carriers, at either AT&T and Verizon, at 32% and 30% respectively. Apple sold 15% – and Best Buy sold 13%, on par with Apple itself. The “other” respondents in the survey make up Radio Shack, Walmart and iPhones as gifts.

    It’s clear that the carriers are in command of iPhone distribution, but retail outlets are just as important as the actual Apple Stores. CIRP’s Josh Lowitz stated, “Apple Stores and the Apple Web site are tremendously productive, but they are limited by their relatively small retail footprint – There are four times as many Best Buy stores, and probably 20 times as many AT&T, Verizon, and Sprint stores, so aggressive distribution through all these channels is critical to Apple’s U.S. strategy.”

  • New iPad Now On Sale At Radio Shack

    New iPad Now On Sale At Radio Shack

    Radio Shack, or as they want you to call them, The Shack, is now selling the New iPad! They are one of the handful of retailers outside of Apple’s website that are selling the new hot gadget.

    There seems to be a small catch though. Apparently you have to purchase a $50 gift card from a store, then turn around and use that gift card to purchase the iPad. Kinda backwards I know.

    RadioShack began selling Apple’s tablets a little over a year ago, shortly after the introduction and launch of the iPad 2. The company has been one of Apple’s retail partners since late 2009 when it began selling the iPhone 3G and 3GS in its stores.

    The retailer is also among a handful of companies offering trade-ins for old Apple tablets. Such services have reported record trade-ins for Apple’s tablets since yesterday, with most of those being the iPad 2, a gadget Apple released less than a year ago. Unlike some competitors though, RadioShack’s system lets people take in their device for a trade-in at the same time they’re making a new purchase.