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Tag: lingerie

  • Victoria’s Secret Could Face Competition from Italian Lingerie King

    Victoria’s Secret is THE household name in lingerie, and there’s not really that much competition to that crown in the United States.

    You may not have heard of Sandro Veronesi or his Calzedonia Group, but it may be looking to make a big play in the US clothing market.

    The Calzedonia Group, which includes the Calzedonia, Intimissimi, Tezenis, Falconeri and Cash & Carry brands, is looking to come stateside. The namesake, Calzedonia, mostly sells legwear. Intimissimi sells intimates, and has even been sold in Victoria’s Secret stores.

    Together, Veronesi’s brands sold about $2.5 billion worth of intimate apparel last year. The company, based in Italy, has over 3,800 stores worldwide – but most of them are in Europe. Calzedonia has a small presence in Hong Kong and Japan, but the company isn’t looking to expand further in Asia due to their reluctance to deviate from domestic brands.

    Veronesi himself is one of the richest people in the world, with a net worth of between $1.8 and $2.4 billion.

    “We will start maybe from New York, which is a fashion city, and then we will expand in the major cities,” Veronesi told Bloomberg. “There is a dominant competitor in the United States, but that is maybe a reason why also women would like to have an alternative.”

    The company will be taking on a giant. Victorias’s Secret boasted around $11.4 billion in revenue last year.

    Victoria’s Secret is gearing up for its annual fashion show, which will take place on December 8th. Angels Adriana Lima, Alessandra Ambrosio, Behati Prinsloo, and Candice Swanepoel will be there, alongside performances from Rihanna, Selena Gomez, and The Weeknd.

    It's okay to go as yourself. ?

    A photo posted by Victoria's Secret (@victoriassecret) on

  • Halle Berry Talks About Her Boobs [Pic]

    Halle Berry Talks About Her Boobs [Pic]

    Halle Berry takes really good care of her boobs.

    When Halle Berry talked to Extra about the launch of her new line of lingerie in partnership with Scandale Paris, she revealed that she has a piece of her beauty regimen that most women are not willing to keep up with.

    “It’s something I’ve always loved, I mean I have worn a bra and slept in a bra, probably TMI, since I was 16 years old. My mother taught me the importance of that and taking care of my body on that end, so lingerie and undergarments have been really important to me.”

    Well, they say that you should work in and invest in things that you know about personally. So, Halle Berry gets to do bras.

    “It is because I wear these things all the time,” she said. “If you don’t want your boobs on your knees, it’s very important.”

    Halle Berry also talked about the fact that her show, Extant, is heading into its second season on television. In this time of tons of show cancellations, that makes her pretty happy.

    “Not everybody is that fortunate, so there’s a play place for my kids to come, and Nahla loves to come drive around on the Paramount golf cart, that’s the place she really gets to drive.”

    She also spoke about her efforts to put a stop to paparazzi harassment of her and her daughter. She had wanted to move her daughter Nahla out of the country, but was forbidden to do so due to a custody agreement with the girl’s father.

    But she and Jennifer Garner worked to pass an anti-paparazzi law that has giver her some relief when she is out with her daughter.

    “You don’t see us anymore, you look on the internet you don’t see me going to the market anymore, pumping gas, walking my kids to the park, going to school, it has revolutionized our lives, changed our world, and most importantly my kids — they’re free to go out now, they’re not harassed.”

  • Halle Berry to Debut Lingerie Line at Target

    Halle Berry is many things. She’s an actress, a model, a mother, an activist, and an Oscar-winner. Now the star is pursuing fashion with a new line of clothing set to debut in Target stores.

    According to a Los Angeles Times report, Berry’s clothing line is set to debut online and in U.S. Target stores on October 27. The line will then roll out to more countries next year.

    The clothing is a collection of lingerie inspired by Berry and branded by Scandale Paris. Berry’s Scandale collection currently consists of 10 clothing items, including bras and panties, which sell for between $7 and $18.

    Scandale Paris is a French lingerie line that has existed since the 1930s. In a statement released on Thursday Berry said that she “fell in love” with Scandale lingerie while in Paris, and that the underwear reminded her of the city itself.

    “I am excited for the U.S. debut to be at Target and to launch the brand globally in 2015,” said Berry. “I look forward to giving more women the chance to enjoy what European women have come to love for more than eight decades.”

    Berry revealed in an AP report this week just how closely she is working with Scandale on the new clothing line. As the owner of the line Berry had a hand in designing the undergarments. She told the AP that she has “a pulse on what American women want,” but that she also “kept all the qualities of the Parisian sort of style intact” in the new clothing line. Berry stated that underwear is an important step for women looking to feel good about themselves and also suggested that her underwear could help woman feel “sexy and feminine and empowered.”

    Berry has starred in dozens of movies throughout her career and won the 2001 Academy Award for best actress for her role in Monster’s Ball. Berry recently reprised her role as superhero Storm in X-Men: Days of Future Past. The actress also recently starred in the CBS television series Extant.

  • Elle Macpherson Moves Underwear Line To US While Heidi Klum Takes Over Bendon

    Supermodels are battling in the lingerie market, with Australian model Elle Macpherson pitted against German-born Heidi Klum. MacPherson, 50, recently announced that she was ending her partnership of 25 years with Australian-based company Bendon, which produces her Elle Macpherson Intimates lines. Meanwhile, the company has signed on Klum, 41, to take over the brand with Heidi Klum Intimates.

    Macpherson will be moving her three lines, Elle Macpherson Intimates and its subsidiaries Macpherson Men and The Body, to the US. She will aims to start her own lines for active wear, swim wear there with the move.hough Machpherson has yet to announce with whom she’ll be partnering for the venture.

    “I am relocating to the US with my family and I’m excited about energizing the further growth of the brands in the US market. I am very proud of the Elle Macpherson Intimates, The Body and Macpherson Men brands which I created and nurtured for the past 25 years,” said Macpherson. The model, TV host and entrepreneur reportedly raked in $150 million for Bendon during her time with them, which helped Macpherson to build her personal worth of $60 million.

    Meanwhile, Bendon CEO Justin Davis-Rice said that Klum’s social media reach will double Bendon’s market share and reinvigorate the brand. Klum reportedly has 2.54 million followers and a global fan base that will help her promote her own Intimates brand when it launches in January.

    Klum has acknowledged that Macpherson built “quite an empire” and “quite an amazing business” with Bendon, and shared that she was excited to join the company. “I feel like with all the social media that I have, with the campaigns that we do, I hope that people will hear that I took over and I hope that they’re happy about it. It wasn’t me knocking at the door saying I want to take over. It was offered to me,” Klum said.

  • Dita Von Teese Unveils Maternity Lingerie Line

    Dita Von Teese, real name Heather Sweet, made a name for herself by putting “the tease back into striptease” when she began her burlesque career in 1992. Since that time, Von Teese has led a revival of New Burlesque while becoming a sex icon throughout the world, posing for multiple fetish magazines and even gracing the cover of Playboy in 2002. As time has progressed, however, and Von Teese has grown older, she has quickly found another hobby replacing her days of being a burlesque entertainer. In 2012, Von Teese created her own clothing and lingerie line called Von Follies.

    When Von Teese first started Von Follies, she stated that “It was important to me to accomplish the task of making these beautiful things in sizes that can make any woman feel sexy and glamorous, and I’m very proud that we have been able to do that, while keeping prices affordable.” In keeping with that goal of making any woman feel sexy and glamorous, Von Teese has unveiled a new line of sensuous lingerie, one targeted for new mothers.

    The new line of maternity lingerie will be featured at DestinationMaternity.com and includes five nursing bras with clip-down tabs and detacable cups and three pair of waist-cinching underwear – the perfect tool to hold-in post-pregnancy stomachs.

    In speaking on her new line of lingerie, Von Teese stated, “Elegant underpinnings are a simple way to create everyday moments of luxury and beauty, and why wouldn’t a new mother enjoy beautiful lingerie, too? The collection I created with Destination Maternity is designed to capture the spirit of retro glamour, while inspiring confidence and meeting the practical requirements and everyday needs of a new mother.”

    The announcement comes quick on the heels of another business move by Von Teese in which she signed a deal with online retailer BareNecessities.com to sell her classic collection of Von Follies lingerie – a collection which covers virtually all sizes, ranging from an AA cup all the way to an E.

    Image via Twitter

  • Keyshia Cole Shares Jaw-Dropping Lingerie Pics For ‘She’ Music Video [PHOTOS]

    Grammy-nominated singer-songwriter Keyshia Cole is turning her sexy on for the video of her new single “She.” The track was released last week. The song will be featured on her new upcoming album “Point of No Return,” which is slated to be released this fall.

    On Thursday, Cole teased her fans by posting sexy pictures of herself in white lingerie with the hashtags #she and #shevideo.

    When “She” was released, there was a lot of buzz about the song, as Cole sings about being in a relationship with another woman. Down to try something different / Lips and legs, soft skin so feminine / Curves like me, covered in my cherry scent / Them boys love some you / But I ain’t mad cause you look good on me too.

    With the release of the pictures from the video, there is more buzz about Cole’s new single. Some are saying that she is wearing a wedding corset. Could there be a wedding celebration in the new video?

    In March, Cole said in an interview that she and husband Daniel Gibson were separated, but they would be taking care of their four-year-old son. “No matter how much I dislike this man, It’ll never be to a point where he can’t see his son, period.” She confirmed their separation after months of divorce and cheating rumors.

    Last month, Gibson also shared his views on the collapse of his marriage with Cole. He said, “What happened with me and her was that our relationship was out there for everyone to see. So whenever we were going through our problems, it became public and everyone saw the ups and downs.”

    As for the “She” video, fans will just have to wait until the release before they can see if there is indeed a wedding waiting to happen.

    Keyshia Cole: “She”

    Image via YouTube