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  • Kim Kardashian: Hollywood App Dissapoints, Falls Way Short Of $200M Revenue Mark

    After breaking the Internet with her titillating cover for Paper Magazine, it appears that Kim Kardashian won’t be breaking any app store records as her gaming app, Kim Kardashian: Hollywood, is disappointingly slipping off the top charts.

    The app was released back in June and was an instant success, raking in downloads from different mobile platforms worldwide. The app earned over a million dollars during its first week on the market and it managed to entice more than 20 million players worldwide.

    It was projected that the popular celebrity’s app could earn as much as $200 million for Glu Mobile, the developer who published the game. A recent report from Yahoo Finance stated that the game is expected to fall short from its projected revenue. While Kardashian’s app was a fixture of Apple Store’s Top 5 apps, it gradually fell from the charts over the holiday season.

     

    Stocks for the publisher continues to plummet after it peaked at $7.60 last July. The game earned a disappointing $43 million during its third quarter. Their fourth quarter earnings from last year will be released next month. The wife of Kanye West reportedly owns 45% of the net profit, adding over $20 million in her bank account.

    The game lets users create their own Hollywood star. Gamers compete to become a famous Hollywood celebrity in the game by going on various quests to reach the A-list status. The game featured Kim’s mother Kris Jenner and her sister Khloe. Kourtney was however, noticeably absent after demanding to be paid for her likeness. Kourtney threatened her famous sibling with legal action and even sent a cease and desist letter that was directed at Kim. Kourtney eventually dropped the threat.

    Celebrities like Lindsay Lohan followed suit and released a similar app called “The Price of Fame” just recently. Unlike the Kardashian app, Lohan’s game was even more disappointing as it failed to even crack the list of highest-grossing apps on Apple’s app store.

  • Kim Kardashian’s New Game Is Making Crazy Cash

    “Before you were famous, you were new to Hollywood,” is how the game “Kim Kardashian: Hollywood” begins.

    Say what you want about Kim Kardashian, the girl who is known for being rich and famous for not doing much of anything, she certainly knows how to generate massive amounts of money. It’s been reported that her downloadable mobile game is earning $700,000 per day.

    If you wish to play a game on your phone where you have to “work” to achieve an A-List lifestyle like Kim, then Kardashian’s game is for you. The game is totally free to download, but in order to achieve rich and famous status, then the player has to buck up for trendy clothes and fancy hairstyles.

    Apple’s description, “create your own aspiring celebrity and rise to fame and fortune.”

    Nadine DeNinno, a writer for International Business Times, describes her experiences playing the Kardashian game in an article called, I Played Kim Kardashian’s Game For 15 Minutes And Lost Brain Cells, “To sum up the game in a nutshell: Money is thrown at you for doing whatever Kardashian says to do— no choice, skill or intelligence involved. Basically, it’s like living a day in the life of the robot media sensation Mrs. West.” She added, “The game tells you what to do, where to go and how to become famous, all while throwing money, stars and tokens your way. It’s hard not to feel accomplished doing nothing, just like a Kardashian.”

    Reviews aside, according to Doug Creutz, who is an analyst at Cowen and Company, if Kardashian’s game sales continue at their current pace, the game will rake in $200 million in just one year. Creutz stated that there are only roughly seven other apps that are pulling in Kardashian-type cash right now, which is currently one of the top five most downloaded apps for Apple. He confessed, “I don’t even know what genre to call it, but people are taken with it.”

    Glu Mobile, the company who created the game, has experienced more than a 30% growth since the app hit the market in June. Glu CEO Niccolo de Masi said that the game even broke the company’s single-day revenue record. Even still, shares of Glu Mobile fell 8% on Thursday. Looks like investors are making sure to cash in just in case the numbers drop.

    Have you played Kardashian’s game?

    Image via YouTube Screenshot