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Tag: Deal Builder

  • Groupon Enhances Deal Builder Tool

    Groupon Enhances Deal Builder Tool

    Earlier this year, Groupon launched Deal Builder, a self-serve platform for merchants to build their own deals. The company announced on Tuesday that it has added some new enhancements, and that the tool has passed the 25,000 deals milestone.

    “Deal Builder has been very popular with merchants and has been used to build more than 25,000 deals across all 50 states and Canada,” a spokesperson for the company tells WebProNews. “In addition, more than 95 percent of the merchants who built deals are new to Groupon.”

    “We’ve also made some new enhancements to Deal Builder such as expanding the platform to restaurants and giving merchants more control over the appearance and structure of their Groupon deal,” they said. “Businesses can now construct a promotion that best meets the needs of their business…”

    Businesses can now choose a deal image from over 5,000 category-specific stock photos, and write a summary to tell potential customers the key things they need to know about the business.

    It also includes the ability to conduct an interview.

    “Fill out a brief question and answer interview that gets added to the live Groupon deal page, highlighting the unique aspects of the business and adding a personal touch to the promotion,” the spokesperson explains.

    The company’s local commerce marketplace had over 240,000 active deals globally and over 105,000 in North America at the end of Q2.

    Image via BusinessWire

  • Groupon Deal Builder Does Exactly What You Would Think

    Groupon announced the launch of Deal Builder, a new self-service platform for merchants to (yep, you guessed it) build their own deals.

    As a Groupon spokesman explains, Deal Builder “guides merchants through a simple process and enables them to choose from a series of popular deal templates to construct a promotion that best meets the needs of their business.”

    “Deal Builder was piloted to more than 10,000 merchants and is now available to almost every local small business in the United States,” he adds. “The platform enables us to work with the thousands of merchants that contact us directly every month wanting to run a deal – increasing the number of offers in our marketplace.”

    Groupon Deal Builder, A Build-Your-Own-Deal Tool for Merchants from Groupon on Vimeo.

    The platform is now available to “almost all” local businesses. This includes those in health and beauty and service-oriented and activities-based businesses. It will expand to food and beverage merchants later this year.

    By its last count (Q3), Groupon had over 65,000 active deals on average. Groupon will reveal its latest stats on February 20th when it reveals its Q4 earnings.

    Image via BusinessWire