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Tag: Bill Ford

  • Ford Announces $3.5B LFP Battery Plant in Michigan

    Ford Announces $3.5B LFP Battery Plant in Michigan

    Ford unveiled plans to build a lithium iron phosphate (LFP) battery plant in Michigan, a $3.5 billion investment that will create 2,500 new jobs.

    LFP is a new battery chemistry for the automaker, one that offers a number of advantages over traditional nickel cobalt manganese (NCM). LFP batteries are more durable, can be charged faster, and use less high-demand materials in their construction.

    Ford’s new Michigan-based plant, BlueOval Battery Park Michigan, will create both NCM and LFP batteries, initially employing 2,500 workers. The company will be able to ramp up beyond that initial number as demand increases.

    “We are committed to leading the electric vehicle revolution in America, and that means investing in the technology and jobs that will keep us on the cutting edge of this global transformation in our industry,” said Bill Ford, Ford executive chair. “I am also proud that we chose our home state of Michigan for this critical battery production hub.”

    Initial production at the new plant is slated for 2026, but the company plans to incorporate LFP batteries in the Mustang Mach-E as soon as this year, and in the F-150 Lightning in 2024.

    “Ford’s electric vehicle lineup has generated huge demand. To get as many Ford EVs to customers as possible, we’re the first automaker to commit to build both NCM and LFP batteries in the United States,” said Jim Farley, Ford president and CEO. “We’re delivering on our commitments as we scale LFP and NCM batteries and thousands, and soon millions, of customers will begin to reap the benefits of Ford EVs with cutting-edge, durable battery technologies that are growing more affordable over time.”

    News of the investment was welcomed by Michigan Governor Gretchen Whitmer:

    “Ford’s $3.5 billion investment creating 2,500 good-paying jobs in Marshall building electric vehicle batteries will build on Michigan’s economic momentum,” said Governor Whitmer. “Today’s generational investment by an American icon will uplift local families, small businesses, and the entire community and help our state continue leading the future of mobility and electrification. Let’s continue bringing the supply chain of electric vehicles, chips, and batteries home while creating thousands of good-paying jobs and revitalizing every region of our state. Since I took office, we’ve secured over 30,000 auto jobs and landed multiple electric vehicle and chip-making factories. We’re on the move, so let’s keep our foot on the accelerator.”

  • Ford Building EV Plants in Kentucky and Tennessee, Creating 11,000 Jobs

    Ford Building EV Plants in Kentucky and Tennessee, Creating 11,000 Jobs

    Ford has announced it is investing $11.4 billion to create four plants in Kentucky and Tennessee, bringing 11,000 jobs to the region.

    Like most auto makers, Ford is racing to transition its lineup to electric vehicles. The company is set on leading the industry, building on the success it’s had with the Mach-E.

    As part of its plans, Ford, along with partner SK Innovation, is investing $11.4 billion to build a truck factory in Tennessee, as well as three battery plans, one in Tennessee and two in Kentucky. The investment will create 11,000 new jobs, 6,000 in Tennessee and 5,000 in Kentucky.

    “This is a transformative moment where Ford will lead America’s transition to electric vehicles and usher in a new era of clean, carbon-neutral manufacturing,” said Ford Executive Chair Bill Ford. “With this investment and a spirit of innovation, we can achieve goals once thought mutually exclusive – protect our planet, build great electric vehicles Americans will love and contribute to our nation’s prosperity.”

    “This is our moment – our biggest investment ever – to help build a better future for America,” said Jim Farley, Ford president and CEO. “We are moving now to deliver breakthrough electric vehicles for the many rather than the few. It’s about creating good jobs that support American families, an ultra-efficient, carbon-neutral manufacturing system, and a growing business that delivers value for communities, dealers and shareholders.”

  • Ford Cars: New CEO Mark Fields Faces Sales Challenges

    Ford Cars: New CEO Mark Fields Faces Sales Challenges

    Since the announcement that CEO of Ford, Alan Mulally, will step down, there has been much speculation as to what the changes new CEO Mark Fields will make and the challenges he will face.

    The announcement was made ceremoniously at Ford World Headquarters Thursday. Paul W. Smith of the Detroit News described the scene. “The architect, Bill Ford, sat in the middle; on his left, the always smiling, upbeat Alan Mulally; on his right, the always smiling, upbeat Mark Fields,” Smith wrote, “If you weren’t from around here, no one could blame you for thinking you were looking at three brothers with boyish good looks, ready to talk excitedly about the three beautiful brand new vehicles behind them, three “kids” in the family car business.”

    Mark Fields will officially take over as CEO on July 1st, when Alan Mulally is set to retire. Mulally first took over the company back in 2006 when it was nearly bankrupt. “In the past when we’ve had new CEOs, you have a new strategy and a new card with new behaviors on it,” Fields said according to Bloomberg News, “We’re not going to slip back into old ways.”

    One of the first challenges Feilds will face as CEO is a flat lining of car sales. This April, the Motley Fool reported car sales for the company went down 0.7%. Erich Merkle attributed the drop to lack of rental car sales and a shift away from cars towards crossovers and SUVs.

    The company sent out a press release that the Ford’s F-Series has had its best sales in the month of April since 2006, while the Explorer had its best U.S. April sales since 2005. The Ford Explorer made number 19 on USA Today’s list of top selling cars for April, while the Ford F-Series pickup made number one. This news comes in despite of the 435,000 Car And SUV recall Ford made in April, due to a lack of steering control.

    How will Fields take on these challenges? We’ll just have to wait and see.

    Image via WXYZ-TV Detroit / Channel 7, YouTube